Finally a way to get rid of that sneaker smell

Give your clothes a longer life with our conscious hacks. The first is a strange one – but it works. Let’s not dwell on how it got invented; let’s just be thankful. So long sneaker smell!

Sure, you can get your stuff clean with strong chemicals – or maybe just trash it and buy new. But that’s not very smart, and not very good for nature. Or your economy. Enter H&M Life’s Conscious Hacks; genius ways to care for your clothes. 

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