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Bold Blue Eyes

Be a little brave and paint your eyes in bright blue – here’s how to ace the latest beauty trend.

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How to create the arty kajal look

Sometimes a chunky crayon is all you need to nail a fierce arty beauty look.

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Bring back the ‘80s

Our favourite decade is back – and we have the perfect eyeshadow palette to get you in the ‘80s party mood.

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Beauty trend alert: Draping

Drape your face in warm red and add a daring lip for extra impact. This is how you succeed with the trend look of the season.

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The bold, the bright and the brilliant

Update your lipstick wardrobe with daring purple, strong red or glossy peach.

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The perfect summer skin

Aiming for a sunkissed beauty look for all those hot summer days on the beach? Here’s what you need.

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All lined up

Classic in black, popping in purple and pink or double up in blue? It’s your call with these three inspiring eyeliner looks!

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Three Ways To Glitter This Summer

Glitter is ALWAYS a good idea! Here are three ways to add sparkle to your eyes this summer — in deep blue, hot pink or striking silver.

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The perfect pastel palette

Bring out the artist in you with a step-by-step guide to this season’s cutest beauty trend: watercolour pastels.

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Your Guide to All-Natural Masking

Take the conscious path to radiant skin in 4 simple steps.

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All that glitter

Minimum effort, maximum party – 3 looks to sparkle up your makeup for the holidays.

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The perfect golden smoky eye

Make the classic beauty look feel extra in 5 easy steps.

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The Newest Nail Art

We call it the bold and the minimalist.

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YOUR MAKEUP BRUSH 2.0

A fan of smooth application and a flawless complexion? Of course you are, and we’ve got some news for you.

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Your new fragrance wardrobe – a guide

H&M’s new perfume line has a scent for every mood. We list the must-haves from the collection.

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