Download the app

You need the app to enjoy your H&M Club benefits: collect points on everything you buy, redeem offers in store and access exclusive content. Find the H&M app in your App Store or Google play.

Enter the H&M Club area

Once you have downloaded the app, you’ll find the H&M Club tab in the bottom menu. This is where the good stuff is!

Pick and choose

Scroll through the H&M Club tab to see all rewards, event invitations and offers that are available. Pick the one that suits you best!

Redeem your reward

All in-store rewards have a time limit, so don’t press redeem until you’re at the cash register. When shopping online, simply redeem your reward in the checkout.

Collect points and get rewarded

H&M Club members get all the perks. Show your phone to the cashier every time you shop to collect points, and use them to unlock great offers, fashionable rewards and access to exclusive events. When you shop online, your points are registered automatically.
Welcome to the club!

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