UNiDAYS - Enjoy 20% Student Discount
NEW: Pay later online & in store with the H&M app - Pay later by Klarna
Free delivery for members
Jumper with a high collar £19.99

THE AUTUMN UPDATE

FOR OUR H&M MEMBERS NEW: Shop now.
Pay later. Pay later online and with the H&M app in store. Pay later by Klarna.
Super Skinny High Jeans £14.99

DIVIDED

FRIDAY EVERY DAY

RECYCLE YOUR CLOTHES AT ANY H&M STORE GET A £5 VOUCHER FOR EVERY BAG OF UNWANTED
CLOTHES & TEXTILES YOU RECYCLE WITH US

#HMxME

Share your personal style and see how others are styling their favourites from H&M and H&M Home.

MAKE YOUR IN-STORE SHOPPING EASIER!

TRY IN-STORE MODE

Finding what you're looking for just got a lot easier. Activate IN-STORE MODE in the H&M App to search the assortment in store and online at the same time.

EXPLORE THE H&M APP

SCAN & FIND

Shopping in store and want to know more? Scan the price tag with our SCAN & FIND feature to check size availability, colour options and more.

EXPLORE THE H&M APP

VISUAL SEARCH

Seen something you like? Snap a picture with VISUAL SEARCH and we’ll suggest a similar H&M style.

MAGAZINE

FEATURED FASHION

EASING INTO AUTUMN

EXPERT’S CORNER

Bring back the ‘80s

THE TRYOUT

3 ways to wear houndstooth