It pays off to be a member

Enjoy special member prices and exclusive discounts. It’s free, and you get 10% off your first purchase.

Member gets more

All your benefits

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0-299 points

Plus Member Icon

300 points

10% off one purchase when you joinMemberPlus
Free delivery when you shop £20 or moreMemberPlus
Collect points when you shop £1 = 1 pointMemberPlus
Bonus vouchers 100 points = £3 voucherMemberPlus
Offers and discountsMemberPlus
Free Click & Collect when you shop £20 or moreMemberPlus
25% off one item on your BirthdayMemberPlus
Special member pricesMemberPlus
Pre-Access to saleMemberPlus
Pay in 30 days with KlarnaMemberPlus
Invitations to eventsMemberPlus
Benefits from collaborating partnersMemberPlus
Exciting competitionsMemberPlus
Free deliveryPlus
Surprise Plus offersPlus
Unique access to special collectionsPlus
Exclusive experiences Plus
Membership benefits

How it works

How it works


How it works

All you have to do is sign up — it's free! The membership is completely digital. Explore all the benefits at or in the H&M app.

25 %

For exclusive offers, great deals and all the latest trends — download the H&M app!

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Shop now and pay later with Klarna

Shop now and pay in 30 days with Klarna online and in-store*. Handle all your payments in the H&M app. *Klarna's Pay in 30 days credit agreements are not regulated by the FCA. Use of these and any missed payments may affect your ability to obtain credit from Klarna and other lenders. 18+, UK residents only. Subject to status. T&Cs apply.

Collect points in-store with your phone number

Add your phone number as an Alternative member ID on your account page and use it to collect points when you shop in-store.