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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Midi dress - Bright red - 1
    • Midi dress - Bright red - 2
    • Midi dress - Bright red - 3
    • Midi dress - Bright red - 4
    • Midi dress - Bright red - 5

    Midi dress

    S$ 49.90

    • Fringed top - Cream - 1
    • Fringed top - Cream - 2
    • Fringed top - Cream - 3
    • Fringed top - Cream - 4
    • Fringed top - Cream - 5
    • Fringed top - Cream - 6
    • Fringed top - Cream - 7

    Fringed top

    S$ 49.90

    • Loose-fit T-shirt - White/Light grey marl/New York/Black - 1
    • Loose-fit T-shirt - White/Light grey marl/New York/Black - 2
    • Loose-fit T-shirt - White/Light grey marl/New York/Black - 3
    • Loose-fit T-shirt - White/Light grey marl/New York/Black - 4
    • Loose-fit T-shirt - White/Light grey marl/New York/Black - 5
    • Printed T-shirt - Blue/Soho/Dark green/Dinosaur/Dark blue/Saturnus/Dark blue/Skate Club/Light beige/New York/Red/Happy Holidays/Green/Tyrannosaurus Rex/Light brown/Roaming/Black/Skeleton/Orange/Pumpkin/Beige/Striped/Light grey marl/92/Grey/73/Navy blue/Arizona - 1
    • Printed T-shirt - Blue/Soho/Dark green/Dinosaur/Dark blue/Saturnus/Dark blue/Skate Club/Light beige/New York/Red/Happy Holidays/Green/Tyrannosaurus Rex/Light brown/Roaming/Black/Skeleton/Orange/Pumpkin/Beige/Striped/Light grey marl/92/Grey/73/Navy blue/Arizona - 2
    • Draped top - Dusty pink - 1
    • Draped top - Dusty pink - 2
    • Draped top - Dusty pink - 3
    • Draped top - Dusty pink - 4
    • Draped top - Dusty pink - 5
    • Draped top - Dusty pink - 6
    • Draped top - Dusty pink - 7

    Draped top

    S$ 64.90

    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 1
    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 2
    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 3
    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 4
    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 5
    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 6
    • Denim shorts - Pale denim blue/Dark grey/Denim blue/Beige/Leopard print/Grey/Denim blue - 7

    Denim shorts

    S$ 29.90

    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 1
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 2
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 3
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 4
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 5
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 6
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 7
    • Loose Fit T-shirt - Black/Steel blue/Grey marl/Beige - 8
    • Printed T-shirt - Light blue/PAW Patrol/Light blue/Mickey Mouse - 1
    • Printed T-shirt - Light blue/PAW Patrol/Light blue/Mickey Mouse - 2
    • Waffled cotton set - Dark grey - 1
    • Waffled cotton set - Dark grey - 2
    • Super Baggy Jeans - Dark denim blue/Denim black/Denim blue/Dark denim blue/Denim grey/Denim grey - 1
    • Super Baggy Jeans - Dark denim blue/Denim black/Denim blue/Dark denim blue/Denim grey/Denim grey - 2
    • Super Baggy Jeans - Dark denim blue/Denim black/Denim blue/Dark denim blue/Denim grey/Denim grey - 3
    • Super Baggy Jeans - Dark denim blue/Denim black/Denim blue/Dark denim blue/Denim grey/Denim grey - 4
    • Super Baggy Jeans - Dark denim blue/Denim black/Denim blue/Dark denim blue/Denim grey/Denim grey - 5
    • Super Baggy Jeans - Dark denim blue/Denim black/Denim blue/Dark denim blue/Denim grey/Denim grey - 6
    • Cotton T-shirt - Navy blue/White/Dark grey marl/Black/Old rose/Blue/Black/Burgundy - 1
    • Cotton T-shirt - Navy blue/White/Dark grey marl/Black/Old rose/Blue/Black/Burgundy - 2
    • Cotton T-shirt - Navy blue/White/Dark grey marl/Black/Old rose/Blue/Black/Burgundy - 3
    • Cotton T-shirt - Navy blue/White/Dark grey marl/Black/Old rose/Blue/Black/Burgundy - 4
    • Cotton T-shirt - Navy blue/White/Dark grey marl/Black/Old rose/Blue/Black/Burgundy - 5
    • Hoodie - Dusty blue/Light dusty blue/Beige marl/Black/Dark green/Dark grey/Light green/Green/Dusty turquoise/Dark green/Light greige/Light pink/Light blue/Beige/Light grey marl/White marl/Mole/Dark red/Navy blue/Dark brown - 1
    • Hoodie - Dusty blue/Light dusty blue/Beige marl/Black/Dark green/Dark grey/Light green/Green/Dusty turquoise/Dark green/Light greige/Light pink/Light blue/Beige/Light grey marl/White marl/Mole/Dark red/Navy blue/Dark brown - 2

    Hoodie

    S$ 19.90

    • Tie-detail top - Burgundy/Golden olive/Dark brown/Black/Light beige - 1
    • Tie-detail top - Burgundy/Golden olive/Dark brown/Black/Light beige - 2
    • Tie-detail top - Burgundy/Golden olive/Dark brown/Black/Light beige - 3
    • Tie-detail top - Burgundy/Golden olive/Dark brown/Black/Light beige - 4
    • Tie-detail top - Burgundy/Golden olive/Dark brown/Black/Light beige - 5
    • Tie-detail top - Burgundy/Golden olive/Dark brown/Black/Light beige - 6
    • Bouclé vest top - Cream - 1
    • Bouclé vest top - Cream - 2
    • Bouclé vest top - Cream - 3
    • Bouclé vest top - Cream - 4
    • Bouclé vest top - Cream - 5
    • Bouclé vest top - Cream - 6
    • Cotton muslin romper suit - Beige - 1
    • Cotton muslin romper suit - Beige - 2
    H&M Adorables
    • 2-pack leggings - Light purple/Light pink/Greige/Cream/Light blue/Hearts/Light green/Dark grey/Pink/Light pink/Light dusty pink/Beige - 1
    • 2-pack leggings - Light purple/Light pink/Greige/Cream/Light blue/Hearts/Light green/Dark grey/Pink/Light pink/Light dusty pink/Beige - 2
    • Fitted T-shirt - Light pink/White/Cream/Black/Navy blue/Brown - 1
    • Fitted T-shirt - Light pink/White/Cream/Black/Navy blue/Brown - 2
    • Fitted T-shirt - Light pink/White/Cream/Black/Navy blue/Brown - 3
    • Fitted T-shirt - Light pink/White/Cream/Black/Navy blue/Brown - 4
    • Fitted T-shirt - Light pink/White/Cream/Black/Navy blue/Brown - 5
    • Fitted T-shirt - Light pink/White/Cream/Black/Navy blue/Brown - 6
    • Loose Fit Sweatshirt - Dark grey/Black/Dark blue/Grey marl/Dusty khaki green/White/Pink/Green/Light blue - 1
    • Loose Fit Sweatshirt - Dark grey/Black/Dark blue/Grey marl/Dusty khaki green/White/Pink/Green/Light blue - 2
    • Loose Fit Sweatshirt - Dark grey/Black/Dark blue/Grey marl/Dusty khaki green/White/Pink/Green/Light blue - 3
    • Loose Fit Sweatshirt - Dark grey/Black/Dark blue/Grey marl/Dusty khaki green/White/Pink/Green/Light blue - 4
    • Loose Fit Sweatshirt - Dark grey/Black/Dark blue/Grey marl/Dusty khaki green/White/Pink/Green/Light blue - 5
    • Jumper - Burgundy/Light grey marl/Light beige/Dark brown/Grey marl - 1
    • Jumper - Burgundy/Light grey marl/Light beige/Dark brown/Grey marl - 2
    • Jumper - Burgundy/Light grey marl/Light beige/Dark brown/Grey marl - 3
    • Jumper - Burgundy/Light grey marl/Light beige/Dark brown/Grey marl - 4
    • Jumper - Burgundy/Light grey marl/Light beige/Dark brown/Grey marl - 5
    • Jumper - Burgundy/Light grey marl/Light beige/Dark brown/Grey marl - 6

    Jumper

    S$ 39.90

    • 10-pack trunks - Blue/Light grey marl/Navy blue/Mint green/Light green/Dark green - 1
    • 10-pack trunks - Blue/Light grey marl/Navy blue/Mint green/Light green/Dark green - 2
    • 10-pack trunks - Blue/Light grey marl/Navy blue/Mint green/Light green/Dark green - 3
    • Baggy Jeans - Denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Dark denim blue - 1
    • Baggy Jeans - Denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Dark denim blue - 2
    • Baggy Jeans - Denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Dark denim blue - 3
    • Baggy Jeans - Denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Dark denim blue - 4
    • Baggy Jeans - Denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Dark denim blue - 5
    • Baggy Jeans - Denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Dark denim blue - 6

    Baggy Jeans

    S$ 64.90

    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 1
    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 2
    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 3
    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 4
    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 5
    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 6
    • Baggy Jeans - Dark denim blue/Medium denim grey/Black/Dark denim blue/Light denim blue/Grey/Denim blue - 7

    Baggy Jeans

    S$ 64.90