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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Sweatshirt - Dusty brown/Black - 1
    • Sweatshirt - Dusty brown/Black - 2
    • Sweatshirt - Dusty brown/Black - 3
    • Sweatshirt - Dusty brown/Black - 4
    • Sweatshirt - Dusty brown/Black - 5
    • Sweatshirt - Dusty brown/Black - 6

    Sweatshirt

    S$ 19.90

    • Draped top - Cream/Dark brown - 1
    • Draped top - Cream/Dark brown - 2
    • Draped top - Cream/Dark brown - 3
    • Draped top - Cream/Dark brown - 4

    Draped top

    S$ 17.90

    • Leather gloves - Dark brown/Black - 1
    • Leather gloves - Dark brown/Black - 2
    • Leather gloves - Dark brown/Black - 3
    • Leather gloves - Dark brown/Black - 4
    • Leather gloves - Dark brown/Black - 5
    H&M Premium Selection
    • 7-pack socks - White/Days of the week/Light pink/Unicorn/Cream/Floral/White/Bears - 1
    • 7-pack socks - White/Days of the week/Light pink/Unicorn/Cream/Floral/White/Bears - 2
    • 7-pack socks - White/Days of the week/Light pink/Unicorn/Cream/Floral/White/Bears - 3

    7-pack socks

    S$ 14.90

    • Draped top - Dark brown/Cream - 1
    • Draped top - Dark brown/Cream - 2
    • Draped top - Dark brown/Cream - 3
    • Draped top - Dark brown/Cream - 4
    • Draped top - Dark brown/Cream - 5

    Draped top

    S$ 17.90

    • Printed sleepsuit - Light purple/Hearts - 1
    • Printed sleepsuit - Light purple/Hearts - 2
    • 5-pack trunks - White/Grey/Black/Khaki green/White - 1
    • 5-pack trunks - White/Grey/Black/Khaki green/White - 2
    • 5-pack trunks - White/Grey/Black/Khaki green/White - 3
    • Cotton T-shirt - Blue/Green/White striped - 1
    • Cotton T-shirt - Blue/Green/White striped - 2
    • Oversized sweatshirt - Pink/Navy blue/Light yellow/Grey marl - 1
    • Oversized sweatshirt - Pink/Navy blue/Light yellow/Grey marl - 2
    • Oversized sweatshirt - Pink/Navy blue/Light yellow/Grey marl - 3
    • Oversized sweatshirt - Pink/Navy blue/Light yellow/Grey marl - 4
    • Oversized sweatshirt - Pink/Navy blue/Light yellow/Grey marl - 5
    • Linen-blend trousers - Brown - 1
    • Linen-blend trousers - Brown - 2
    • Twill shacket - Blue/Light beige - 1
    • Twill shacket - Blue/Light beige - 2
    • Twill shacket - Blue/Light beige - 3
    • Twill shacket - Blue/Light beige - 4
    • Twill shacket - Blue/Light beige - 5
    • Twill shacket - Blue/Light beige - 6
    • Twill shacket - Blue/Light beige - 7
    • Oversized T-shirt - White - 1
    • Oversized T-shirt - White - 2
    • Oversized T-shirt - White - 3
    • Oversized T-shirt - White - 4
    • Oversized T-shirt - White - 5
    • Oversized T-shirt - White - 6
    • Oversized T-shirt - White - 7
    • Oversized T-shirt - White - 8
    • Oversized T-shirt - White - 9
    H&M Studio Collection
    • Satin slip skirt - Black - 1
    • Satin slip skirt - Black - 2
    • Satin slip skirt - Black - 3
    • Satin slip skirt - Black - 4
    • Satin slip skirt - Black - 5
    • Satin slip skirt - Black - 6
    • Smocked dress - Black - 1
    • Smocked dress - Black - 2
    • Smocked dress - Black - 3
    • Smocked dress - Black - 4
    • Smocked dress - Black - 5
    • Smocked dress - Black - 6
    • Smocked dress - Black - 7
    • Tulle skirt - Light purple/Hearts/Light beige/Cherries - 1
    • Tulle skirt - Light purple/Hearts/Light beige/Cherries - 2

    Tulle skirt

    S$ 24.90

    • 5-piece cotton set - Light pink/Tulips - 1
    • 5-piece cotton set - Light pink/Tulips - 2
    • Cotton pyjamas - Light green/White checked - 1
    • Cotton pyjamas - Light green/White checked - 2
    • Cotton pyjamas - Light green/White checked - 3
    • Printed sweatshirt - Orange/Marvel/Dark green/TMNT/Light blue/Bluey/Grey marl/Batman/Red/Sonic the Hedgehog/Cream/Mickey Mouse - 1
    • Printed sweatshirt - Orange/Marvel/Dark green/TMNT/Light blue/Bluey/Grey marl/Batman/Red/Sonic the Hedgehog/Cream/Mickey Mouse - 2
    • Printed sweatshirt - Orange/Marvel/Dark green/TMNT/Light blue/Bluey/Grey marl/Batman/Red/Sonic the Hedgehog/Cream/Mickey Mouse - 3
    • Printed sweatshirt - Orange/Marvel/Dark green/TMNT/Light blue/Bluey/Grey marl/Batman/Red/Sonic the Hedgehog/Cream/Mickey Mouse - 4
    • 5-pack jersey tops - Dark red/Pink/Pink/Yellow/Light purple/Mint green/Pink/White/Dark grey/Spotted/Mint green/Pink - 1
    • 5-pack jersey tops - Dark red/Pink/Pink/Yellow/Light purple/Mint green/Pink/White/Dark grey/Spotted/Mint green/Pink - 2
    • Merino wool beanie - Khaki green/Pink/Red - 1
    • Merino wool beanie - Khaki green/Pink/Red - 2
    • Merino wool beanie - Khaki green/Pink/Red - 3
    • Merino wool beanie - Khaki green/Pink/Red - 4
    H&M Adorables
    • Linen-blend blouse - White - 1
    • Linen-blend blouse - White - 2
    • Linen-blend blouse - White - 3
    • Linen-blend blouse - White - 4
    • Linen-blend blouse - White - 5
    • Linen-blend blouse - White - 6
    • Linen-blend skirt - White - 1
    • Linen-blend skirt - White - 2
    • Linen-blend skirt - White - 3
    • Linen-blend skirt - White - 4
    • Linen-blend skirt - White - 5
    H&M Premium Selection
    • Cotton polo shirt - Light beige marl - 1
    • Cotton polo shirt - Light beige marl - 2
    • Fluffy jacket - Dark brown - 1
    • Fluffy jacket - Dark brown - 2
    • Fluffy jacket - Dark brown - 3
    • Fluffy jacket - Dark brown - 4
    • Fluffy jacket - Dark brown - 5
    • Fluffy jacket - Dark brown - 6
    • Fluffy jacket - Dark brown - 7
    • Long blazer - Black - 1
    • Long blazer - Black - 2
    • Long blazer - Black - 3
    • Long blazer - Black - 4
    • Long blazer - Black - 5
    • Long blazer - Black - 6

    Long blazer

    S$ 99.90