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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Cowl-neck vest top - Black/Cream - 1
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    • Cowl-neck vest top - Black/Cream - 5
    • Cowl-neck vest top - Black/Cream - 6

    Cowl-neck vest top

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    Member price:S$ 15.90

    • Print-motif cotton T-shirt - White/Hello Kitty/Light blue/Frozen/Light purple/Lilo & Stitch - 1
    • Print-motif cotton T-shirt - White/Hello Kitty/Light blue/Frozen/Light purple/Lilo & Stitch - 2

    Print-motif cotton T-shirt

    S$ 12.90

    Member price:S$ 8.90

    • Sweatpants - Light grey marl/Black/Light turquoise/Dark brown - 1
    • Sweatpants - Light grey marl/Black/Light turquoise/Dark brown - 2
    • Sweatpants - Light grey marl/Black/Light turquoise/Dark brown - 3
    • Sweatpants - Light grey marl/Black/Light turquoise/Dark brown - 4
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    Sweatpants

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    Member price:S$ 15.90

    • Sweatpants - Black/Light grey marl/Light turquoise/Dark brown - 1
    • Sweatpants - Black/Light grey marl/Light turquoise/Dark brown - 2
    • Sweatpants - Black/Light grey marl/Light turquoise/Dark brown - 3
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    Member price:S$ 15.90

    • Print-motif cotton T-shirt - Light blue/Frozen/White/Hello Kitty/Light purple/Lilo & Stitch - 1
    • Print-motif cotton T-shirt - Light blue/Frozen/White/Hello Kitty/Light purple/Lilo & Stitch - 2

    Print-motif cotton T-shirt

    S$ 12.90

    Member price:S$ 8.90

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    5-pack trunks

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    • Printed cotton dress - Light purple/Unicorns/Navy blue/Cherries/Light pink/Fruits/White/Hearts - 1
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    Printed cotton dress

    S$ 9.90

    • Oversized printed T-shirt - White/Pokémon/Blue/Marvel Comics/White/Batman/Dark grey/Snoopy - 1
    • Oversized printed T-shirt - White/Pokémon/Blue/Marvel Comics/White/Batman/Dark grey/Snoopy - 2
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    Oversized printed T-shirt

    S$ 17.90

    • Short-sleeved cotton shirt - Green/Striped/Blue/Checked - 1
    • Short-sleeved cotton shirt - Green/Striped/Blue/Checked - 2

    Short-sleeved cotton shirt

    S$ 14.90

    Member price:S$ 9.90

    • Smocked dress - Plum red/Light blue - 1
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    • Smocked dress - Plum red/Light blue - 6

    Smocked dress

    S$ 29.90

    Member price:S$ 24.90

    • One-shoulder mesh top - Black/Dark plum purple/Dark mole - 1
    • One-shoulder mesh top - Black/Dark plum purple/Dark mole - 2
    • One-shoulder mesh top - Black/Dark plum purple/Dark mole - 3
    • One-shoulder mesh top - Black/Dark plum purple/Dark mole - 4
    • One-shoulder mesh top - Black/Dark plum purple/Dark mole - 5
    • One-shoulder mesh top - Black/Dark plum purple/Dark mole - 6

    One-shoulder mesh top

    S$ 19.90

    Member price:S$ 15.90

    • Tie-detail top - Black/Dark beige/Burgundy - 1
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    • Tie-detail top - Black/Dark beige/Burgundy - 3
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    Tie-detail top

    S$ 17.90

    Member price:S$ 12.90

    • Regular Fit T-shirt - Black/White/Light green/Dark grey/Dark blue/Light blue/Dark teal/Grey marl/Light sage green/Brown/Light beige/Turquoise - 1
    • Regular Fit T-shirt - Black/White/Light green/Dark grey/Dark blue/Light blue/Dark teal/Grey marl/Light sage green/Brown/Light beige/Turquoise - 2
    • Regular Fit T-shirt - Black/White/Light green/Dark grey/Dark blue/Light blue/Dark teal/Grey marl/Light sage green/Brown/Light beige/Turquoise - 3
    • Regular Fit T-shirt - Black/White/Light green/Dark grey/Dark blue/Light blue/Dark teal/Grey marl/Light sage green/Brown/Light beige/Turquoise - 4
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    Regular Fit T-shirt

    S$ 9.90

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    • 5-pack cotton trunks - White/Cars/Navy blue/Space - 3

    5-pack cotton trunks

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    Jersey pyjamas

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    • Sweatshirt - Black/Hearts/Light pink/Paris/Black/Bats/White/Rainbow - 1
    • Sweatshirt - Black/Hearts/Light pink/Paris/Black/Bats/White/Rainbow - 2

    Sweatshirt

    S$ 14.90

    Member price:S$ 9.90

    • Cotton shirt - White/Blue/White striped/Blue/White striped/Turquoise/Striped/Light turquoise - 1
    • Cotton shirt - White/Blue/White striped/Blue/White striped/Turquoise/Striped/Light turquoise - 2
    • Cotton shirt - White/Blue/White striped/Blue/White striped/Turquoise/Striped/Light turquoise - 3
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    Cotton shirt

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    Member price:S$ 9.90

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    • Waisted T-shirt - Black/Dark purple/Red - 1
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    • Printed cotton dress - Navy blue/Cherries/Light purple/Unicorns/Light pink/Fruits/White/Hearts - 1
    • Printed cotton dress - Navy blue/Cherries/Light purple/Unicorns/Light pink/Fruits/White/Hearts - 2

    Printed cotton dress

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    • Leggings - Black/Hearts/Blue/Pink/Floral/Black/Leopard print/Pink/Hearts/Cream/Teddy bears/Cream/Bows/Light pink/Deer/Pink/Hearts/Peach/Harlequin-patterned/Brown/Leopard-print/Light grey marl/Rainbows/Black/White/Harlequin-patterned/Pink/Unicorns/Navy blue/Hearts/Black/Unicorns - 4
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    • Sports T-shirt with SoftMove™ - Frosty lilac/Brown/Antique rose/Dark grey/Soft pink/Black/Ivory - 2
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    Sports T-shirt with SoftMove™

    S$ 24.90

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    • 7-pack cotton briefs - Light pink/Disney Princesses/Dark grey/Disney - 1
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    • 7-pack cotton briefs - Light pink/Disney Princesses/Dark grey/Disney - 3

    7-pack cotton briefs

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    • Off-the-shoulder top - White/Black/Light brown - 2
    • Off-the-shoulder top - White/Black/Light brown - 3
    • Off-the-shoulder top - White/Black/Light brown - 4
    • Off-the-shoulder top - White/Black/Light brown - 5

    Off-the-shoulder top

    S$ 29.90

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    • 5-pack anti-slip socks - Beige marl/Brown/Pink/White/White/Blue/Light brown/Green/Dark grey/Dark grey - 2
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    5-pack anti-slip socks

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    • Flared twill skirt - Powder pink/Denim blue - 2
    • Flared twill skirt - Powder pink/Denim blue - 3
    • Flared twill skirt - Powder pink/Denim blue - 4
    • Flared twill skirt - Powder pink/Denim blue - 5

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    Print-motif cotton T-shirt

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    • Tie-detail top - Dark beige/Black/Burgundy - 1
    • Tie-detail top - Dark beige/Black/Burgundy - 2
    • Tie-detail top - Dark beige/Black/Burgundy - 3
    • Tie-detail top - Dark beige/Black/Burgundy - 4
    • Tie-detail top - Dark beige/Black/Burgundy - 5
    • Tie-detail top - Dark beige/Black/Burgundy - 6

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