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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Cotton T-shirt - White/Black/Black/White striped - 1
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    • Cotton T-shirt - White/Black/Black/White striped - 4
    • Cotton T-shirt - White/Black/Black/White striped - 5

    Cotton T-shirt

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    Member price:S$ 9.90

    • Printed cotton pyjamas - Light pink/Unicorns/Red/Patterned/Dark grey/Unicorns/White/Hearts - 1
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    Printed cotton pyjamas

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    • Cotton T-shirt - Black/White/Black/White striped - 1
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    • Cotton T-shirt - Black/White/Black/White striped - 5
    • Cotton T-shirt - Black/White/Black/White striped - 6

    Cotton T-shirt

    S$ 12.90

    Member price:S$ 9.90

    • Printed cotton jersey pyjamas - Blue/Pokémon/White/Pokémon/Light dusty blue/Marvel/Blue/Mickey Mouse - 1
    • Printed cotton jersey pyjamas - Blue/Pokémon/White/Pokémon/Light dusty blue/Marvel/Blue/Mickey Mouse - 2

    Printed cotton jersey pyjamas

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    Member price:S$ 15.90

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    • Printed jersey top - White/Rainbow/Light pink/Horse/Cream/Bows/Light blue/Cherries - 2

    Printed jersey top

    S$ 7.90

    • 5-pack jersey leggings - Pink/Light purple/Black/Dark grey/Light pink/Dusty pink/Dark red/Light purple/Blue/Red/Hearts - 1
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    5-pack jersey leggings

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    Member price:S$ 31.90

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    Wide joggers

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    • Fine-knit cardigan - Black/Grey marl - 1
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    Fine-knit cardigan

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    • Oxford shirt - Blue/Striped/Light blue/White/Light pink - 1
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    Oxford shirt

    S$ 29.90

    Member price:S$ 24.90

    • Brushed-inside joggers - Grey marl/Navy blue/Black/Dusty turquoise/Dark green/Dark khaki green/Beige marl/Green/Dark red - 1
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    Brushed-inside joggers

    S$ 14.90

    • Fine-knit cardigan - Grey marl/Black - 1
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    Fine-knit cardigan

    S$ 17.90

    • Ribbed T-shirt - White/Light beige marl/Black/Dark orange/Dark khaki green/Pink/Light beige - 1
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    Ribbed T-shirt

    S$ 12.90

    Member price:S$ 9.90

    • Fitted T-shirt - White/Black/Dark green/Navy blue/Light beige - 1
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    Fitted T-shirt

    S$ 14.90

    • Ribbed top - Beige marl/Black/Dark brown/White/White/Più Amore/Light dusty blue/Dark brown/Light beige/Dusty pink/Light khaki green/Light blue/Burgundy/Sage green/Burgundy/Dark greige/Light khaki green - 1
    • Ribbed top - Beige marl/Black/Dark brown/White/White/Più Amore/Light dusty blue/Dark brown/Light beige/Dusty pink/Light khaki green/Light blue/Burgundy/Sage green/Burgundy/Dark greige/Light khaki green - 2
    • Ribbed top - Beige marl/Black/Dark brown/White/White/Più Amore/Light dusty blue/Dark brown/Light beige/Dusty pink/Light khaki green/Light blue/Burgundy/Sage green/Burgundy/Dark greige/Light khaki green - 3
    • Ribbed top - Beige marl/Black/Dark brown/White/White/Più Amore/Light dusty blue/Dark brown/Light beige/Dusty pink/Light khaki green/Light blue/Burgundy/Sage green/Burgundy/Dark greige/Light khaki green - 4

    Ribbed top

    S$ 14.90

    Member price:S$ 10.90

    • Wide High Jeans - Black/Denim blue/Grey/Dark denim blue/Light denim blue/Denim grey/Dark denim blue/Pinstriped/Light khaki green/Denim blue/Light denim blue/Brown/Denim blue - 1
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    Wide High Jeans

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    • Brushed-inside joggers - Navy blue/Grey marl/Black/Dusty turquoise/Dark green/Dark khaki green/Beige marl/Green/Dark red - 1
    • Brushed-inside joggers - Navy blue/Grey marl/Black/Dusty turquoise/Dark green/Dark khaki green/Beige marl/Green/Dark red - 2

    Brushed-inside joggers

    S$ 14.90

    Member price:S$ 11.90

    • Cotton shirt - White/Green/White striped/Blue/White striped/Light blue - 1
    • Cotton shirt - White/Green/White striped/Blue/White striped/Light blue - 2
    • Cotton shirt - White/Green/White striped/Blue/White striped/Light blue - 3
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    • Cotton shirt - White/Green/White striped/Blue/White striped/Light blue - 5

    Cotton shirt

    S$ 14.90

    • Ribbed T-shirt - Light beige marl/White/Black/Dark orange/Dark khaki green/Pink/Light beige - 1
    • Ribbed T-shirt - Light beige marl/White/Black/Dark orange/Dark khaki green/Pink/Light beige - 2
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    Ribbed T-shirt

    S$ 12.90

    Member price:S$ 9.90

    • Oxford shirt - Light blue/Blue/Striped/White/Light pink - 1
    • Oxford shirt - Light blue/Blue/Striped/White/Light pink - 2
    • Oxford shirt - Light blue/Blue/Striped/White/Light pink - 3
    • Oxford shirt - Light blue/Blue/Striped/White/Light pink - 4
    • Oxford shirt - Light blue/Blue/Striped/White/Light pink - 5

    Oxford shirt

    S$ 29.90

    Member price:S$ 24.90

    • Ribbed vest top - Black/Dark brown/Cream/White/Light beige/Striped - 1
    • Ribbed vest top - Black/Dark brown/Cream/White/Light beige/Striped - 2
    • Ribbed vest top - Black/Dark brown/Cream/White/Light beige/Striped - 3
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    Ribbed vest top

    S$ 14.90

    • Strappy top - Grey/Black/Burgundy/Beige/Checked - 1
    • Strappy top - Grey/Black/Burgundy/Beige/Checked - 2
    • Strappy top - Grey/Black/Burgundy/Beige/Checked - 3
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    • Strappy top - Grey/Black/Burgundy/Beige/Checked - 5
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    Strappy top

    S$ 14.90

    • 5-pack boxer briefs - Light pink/Light blue/Rainbows/Dusty pink/Light grey/Purple/Unicorns/Light pink/Hearts/Light turquoise/Unicorns - 1
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    • 5-pack boxer briefs - Light pink/Light blue/Rainbows/Dusty pink/Light grey/Purple/Unicorns/Light pink/Hearts/Light turquoise/Unicorns - 3

    5-pack boxer briefs

    S$ 17.90

    • Ribbed vest top - Dark brown/Black/Cream/White/Light beige/Striped - 1
    • Ribbed vest top - Dark brown/Black/Cream/White/Light beige/Striped - 2
    • Ribbed vest top - Dark brown/Black/Cream/White/Light beige/Striped - 3
    • Ribbed vest top - Dark brown/Black/Cream/White/Light beige/Striped - 4
    • Ribbed vest top - Dark brown/Black/Cream/White/Light beige/Striped - 5
    • Ribbed vest top - Dark brown/Black/Cream/White/Light beige/Striped - 6

    Ribbed vest top

    S$ 14.90

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    • 7-pack socks - Grey/Pokémon - 2
    • 7-pack socks - Grey/Pokémon - 3

    7-pack socks

    S$ 19.90

    Member price:S$ 15.90

    • Cotton jersey joggers - Black/Dark brown/Grey - 1
    • Cotton jersey joggers - Black/Dark brown/Grey - 2

    Cotton jersey joggers

    S$ 14.90

    Member price:S$ 11.90

    • Wide High Jeans - Denim blue/Black/Grey/Dark denim blue/Light denim blue/Denim grey/Dark denim blue/Pinstriped/Light khaki green/Denim blue/Light denim blue/Brown/Denim blue - 1
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    • Wide High Jeans - Denim blue/Black/Grey/Dark denim blue/Light denim blue/Denim grey/Dark denim blue/Pinstriped/Light khaki green/Denim blue/Light denim blue/Brown/Denim blue - 6
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    Wide High Jeans

    S$ 39.90

    • Leggings - Pink/Hearts/Black/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 1
    • Leggings - Pink/Hearts/Black/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 2
    • Leggings - Pink/Hearts/Black/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 3
    • Leggings - Pink/Hearts/Black/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 4

    Leggings

    S$ 14.90

    • Leggings - Black/Hearts/Pink/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 1
    • Leggings - Black/Hearts/Pink/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 2
    • Leggings - Black/Hearts/Pink/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 3
    • Leggings - Black/Hearts/Pink/Hearts/Blue/Pink/Unicorns/Light grey marl/Rainbows/Black/Leopard print/Pink/Floral/Black/Cream/Teddy bears/Natural white/Floral/Black/Unicorns/White/Harlequin-patterned/Peach/Harlequin-patterned/Light pink/Reindeer/Cream/Bows/Brown/Leopard-print/Dusty green/Butterflies - 4

    Leggings

    S$ 14.90

    Member price:S$ 11.90