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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Wide trousers - Cream/White/Brown striped/White/Navy blue striped - 1
    • Wide trousers - Cream/White/Brown striped/White/Navy blue striped - 2
    • Wide trousers - Cream/White/Brown striped/White/Navy blue striped - 3
    • Wide trousers - Cream/White/Brown striped/White/Navy blue striped - 4
    • Wide trousers - Cream/White/Brown striped/White/Navy blue striped - 5

    Wide trousers

    S$ 29.90

    • Printed cotton T-shirt - Red/Hello Kitty/White/Mickey Mouse/Light pink/Mickey Mouse/Light yellow/SmileyWorld®/Purple/SmileyWorld®/Light grey/Lilo & Stitch/White/Lilo & Stitch/Dark beige/SmileyWorld®/White/Garfield/Brown/Pompompurin/Light pink/Miffy/White/My Melody/Light blue/Hello Kitty - 1
    • Printed cotton T-shirt - Red/Hello Kitty/White/Mickey Mouse/Light pink/Mickey Mouse/Light yellow/SmileyWorld®/Purple/SmileyWorld®/Light grey/Lilo & Stitch/White/Lilo & Stitch/Dark beige/SmileyWorld®/White/Garfield/Brown/Pompompurin/Light pink/Miffy/White/My Melody/Light blue/Hello Kitty - 2
    New Price

    Printed cotton T-shirt

    S$ 17.90

    • Leggings - White/Harlequin-patterned/Black/Leopard print/Pink/Floral/Cream/Teddy bears/Light pink/Deer/Black/Hearts/Blue/Pink/Hearts/Light grey marl/Rainbows/Pink/Hearts/Peach/Harlequin-patterned/Brown/Leopard-print/Cream/Bows/Pink/Unicorns/Black/Natural white/Floral/Navy blue/Hearts/Black/Unicorns - 1
    • Leggings - White/Harlequin-patterned/Black/Leopard print/Pink/Floral/Cream/Teddy bears/Light pink/Deer/Black/Hearts/Blue/Pink/Hearts/Light grey marl/Rainbows/Pink/Hearts/Peach/Harlequin-patterned/Brown/Leopard-print/Cream/Bows/Pink/Unicorns/Black/Natural white/Floral/Navy blue/Hearts/Black/Unicorns - 2
    New Price

    Leggings

    S$ 14.90

    Member price:S$ 9.90

    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 1
    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 2
    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 3
    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 4
    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 5
    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 6
    • V-neck blouse - Light greige/Cream/Black/Grey/Mustard yellow - 7

    V-neck blouse

    S$ 24.90

    • Wide pull-on trousers - Black/Floral/Beige/Brown/White patterned/Cream/Black striped - 1
    • Wide pull-on trousers - Black/Floral/Beige/Brown/White patterned/Cream/Black striped - 2
    • Wide pull-on trousers - Black/Floral/Beige/Brown/White patterned/Cream/Black striped - 3
    • Wide pull-on trousers - Black/Floral/Beige/Brown/White patterned/Cream/Black striped - 4
    • Wide pull-on trousers - Black/Floral/Beige/Brown/White patterned/Cream/Black striped - 5

    Wide pull-on trousers

    S$ 39.90

    • 3-piece room-to-grow set - Green/Light beige/Natural white marl - 1
    • 3-piece room-to-grow set - Green/Light beige/Natural white marl - 2
    New Price

    3-piece room-to-grow set

    S$ 24.90

    • T-shirt dress - Dark grey/Dark brown/Black - 1
    • T-shirt dress - Dark grey/Dark brown/Black - 2
    • T-shirt dress - Dark grey/Dark brown/Black - 3
    • T-shirt dress - Dark grey/Dark brown/Black - 4
    • T-shirt dress - Dark grey/Dark brown/Black - 5
    • T-shirt dress - Dark grey/Dark brown/Black - 6

    T-shirt dress

    S$ 19.90

    • A-line dress - Black/Dark brown/Cream/Golden olive - 1
    • A-line dress - Black/Dark brown/Cream/Golden olive - 2
    • A-line dress - Black/Dark brown/Cream/Golden olive - 3
    • A-line dress - Black/Dark brown/Cream/Golden olive - 4
    • A-line dress - Black/Dark brown/Cream/Golden olive - 5

    A-line dress

    S$ 34.90

    • Chiffon blouse - Brown - 1
    • Chiffon blouse - Brown - 2
    • Chiffon blouse - Brown - 3
    • Chiffon blouse - Brown - 4
    • Chiffon blouse - Brown - 5
    • Chiffon blouse - Brown - 6
    H&M Studio Collection

    Chiffon blouse

    S$ 89.90

    • Knee-high boots - Burgundy/Black - 1
    • Knee-high boots - Burgundy/Black - 2
    • Knee-high boots - Burgundy/Black - 3

    Knee-high boots

    S$ 99.90

    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 1
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 2
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 3
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 4
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 5
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 6
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 7
    • 2-piece cotton knit set - Light beige/Light brown/Turquoise/Khaki green/Navy blue/White striped - 8
    H&M Adorables

    2-piece cotton knit set

    S$ 49.90

    • Boat-neck body - Light blue/Cream/White/Navy blue/Black - 1
    • Boat-neck body - Light blue/Cream/White/Navy blue/Black - 2
    • Boat-neck body - Light blue/Cream/White/Navy blue/Black - 3
    • Boat-neck body - Light blue/Cream/White/Navy blue/Black - 4
    • Boat-neck body - Light blue/Cream/White/Navy blue/Black - 5
    • Boat-neck body - Light blue/Cream/White/Navy blue/Black - 6

    Boat-neck body

    S$ 17.90

    • Drawstring trousers - Dark blue/Pinstriped/Dark grey/Herringbone pattern/Dark grey/Checked - 1
    • Drawstring trousers - Dark blue/Pinstriped/Dark grey/Herringbone pattern/Dark grey/Checked - 2
    • Drawstring trousers - Dark blue/Pinstriped/Dark grey/Herringbone pattern/Dark grey/Checked - 3
    • Drawstring trousers - Dark blue/Pinstriped/Dark grey/Herringbone pattern/Dark grey/Checked - 4
    • Drawstring trousers - Dark blue/Pinstriped/Dark grey/Herringbone pattern/Dark grey/Checked - 5
    • Drawstring trousers - Dark blue/Pinstriped/Dark grey/Herringbone pattern/Dark grey/Checked - 6

    Drawstring trousers

    S$ 39.90

    • 2-pack polo-neck tops - White/Dark red/Navy blue/White/Black/White - 1
    • 2-pack polo-neck tops - White/Dark red/Navy blue/White/Black/White - 2

    2-pack polo-neck tops

    S$ 19.90

    • A-line dress - Dark brown/Black/Cream/Golden olive - 1
    • A-line dress - Dark brown/Black/Cream/Golden olive - 2
    • A-line dress - Dark brown/Black/Cream/Golden olive - 3
    • A-line dress - Dark brown/Black/Cream/Golden olive - 4
    • A-line dress - Dark brown/Black/Cream/Golden olive - 5
    • A-line dress - Dark brown/Black/Cream/Golden olive - 6

    A-line dress

    S$ 34.90

    • Smocked top - White/Olive green - 1
    • Smocked top - White/Olive green - 2
    • Smocked top - White/Olive green - 3
    • Smocked top - White/Olive green - 4
    • Smocked top - White/Olive green - 5
    • Smocked top - White/Olive green - 6
    • Smocked top - White/Olive green - 7

    Smocked top

    S$ 14.90

    • Wide trousers - Black/Beige/Navy blue/White/Navy blue/Navy blue/Beige/Navy blue/Dark green - 1
    • Wide trousers - Black/Beige/Navy blue/White/Navy blue/Navy blue/Beige/Navy blue/Dark green - 2

    Wide trousers

    S$ 59.90

    Member price:S$ 42.90

    • Knitted maxi dress - Grey marl/Light beige marl/Dusty beige/Dark brown - 1
    • Knitted maxi dress - Grey marl/Light beige marl/Dusty beige/Dark brown - 2
    • Knitted maxi dress - Grey marl/Light beige marl/Dusty beige/Dark brown - 3
    • Knitted maxi dress - Grey marl/Light beige marl/Dusty beige/Dark brown - 4
    • Knitted maxi dress - Grey marl/Light beige marl/Dusty beige/Dark brown - 5
    • Knitted maxi dress - Grey marl/Light beige marl/Dusty beige/Dark brown - 6

    Knitted maxi dress

    S$ 59.90