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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Loose Fit Cotton polo shirt - White/Light grey marl - 1
    • Loose Fit Cotton polo shirt - White/Light grey marl - 2
    • Loose Fit Cotton polo shirt - White/Light grey marl - 3
    • Loose Fit Cotton polo shirt - White/Light grey marl - 4
    • Loose Fit Cotton polo shirt - White/Light grey marl - 5
    • Loose Fit Cotton polo shirt - White/Light grey marl - 6

    Loose Fit Cotton polo shirt

    S$ 49.90

    Member price:S$ 37.90

    • 2-piece fine-knit set - White/Light dusty pink/Hearts/Navy blue/Striped/White/Hearts/Light beige - 1
    • 2-piece fine-knit set - White/Light dusty pink/Hearts/Navy blue/Striped/White/Hearts/Light beige - 2
    New Price

    2-piece fine-knit set

    S$ 39.90

    Member price:S$ 27.90

    • 2-piece cotton set - Light beige/Light green/Green/Cream/Cream/Light dusty blue/Light beige/Light dusty blue/Light turquoise/Cream white - 1
    • 2-piece cotton set - Light beige/Light green/Green/Cream/Cream/Light dusty blue/Light beige/Light dusty blue/Light turquoise/Cream white - 2
    • 2-piece cotton set - Light beige/Light green/Green/Cream/Cream/Light dusty blue/Light beige/Light dusty blue/Light turquoise/Cream white - 3
    • 2-piece cotton set - Light beige/Light green/Green/Cream/Cream/Light dusty blue/Light beige/Light dusty blue/Light turquoise/Cream white - 4
    • 2-piece cotton set - Light beige/Light green/Green/Cream/Cream/Light dusty blue/Light beige/Light dusty blue/Light turquoise/Cream white - 5
    • 2-piece cotton set - Light beige/Light green/Green/Cream/Cream/Light dusty blue/Light beige/Light dusty blue/Light turquoise/Cream white - 6
    New Price

    2-piece cotton set

    S$ 29.90

    Member price:S$ 20.90

    • Flared High Jeans - Light denim blue/Dark denim blue/Denim blue - 1
    • Flared High Jeans - Light denim blue/Dark denim blue/Denim blue - 2
    • Flared High Jeans - Light denim blue/Dark denim blue/Denim blue - 3
    • Flared High Jeans - Light denim blue/Dark denim blue/Denim blue - 4
    • Flared High Jeans - Light denim blue/Dark denim blue/Denim blue - 5
    • Flared High Jeans - Light denim blue/Dark denim blue/Denim blue - 6

    Flared High Jeans

    S$ 49.90

    • Loose-fit joggers - Dark grey/Grey/Light beige - 1
    • Loose-fit joggers - Dark grey/Grey/Light beige - 2
    • Loose-fit joggers - Dark grey/Grey/Light beige - 3
    • Loose-fit joggers - Dark grey/Grey/Light beige - 4
    • Loose-fit joggers - Dark grey/Grey/Light beige - 5
    • Loose-fit joggers - Dark grey/Grey/Light beige - 6
    • Loose-fit joggers - Dark grey/Grey/Light beige - 7
    • Loose-fit joggers - Dark grey/Grey/Light beige - 8

    Loose-fit joggers

    S$ 19.90

    • Scarf-detail top - Black/Grey/Black/Spotted - 1
    • Scarf-detail top - Black/Grey/Black/Spotted - 2
    • Scarf-detail top - Black/Grey/Black/Spotted - 3
    • Scarf-detail top - Black/Grey/Black/Spotted - 4
    • Scarf-detail top - Black/Grey/Black/Spotted - 5

    Scarf-detail top

    S$ 24.90

    • Wide High Jeans - Grey/Blue/Denim blue/Denim blue/Washed black/Dark denim blue - 1
    • Wide High Jeans - Grey/Blue/Denim blue/Denim blue/Washed black/Dark denim blue - 2
    • Wide High Jeans - Grey/Blue/Denim blue/Denim blue/Washed black/Dark denim blue - 3
    • Wide High Jeans - Grey/Blue/Denim blue/Denim blue/Washed black/Dark denim blue - 4
    • Wide High Jeans - Grey/Blue/Denim blue/Denim blue/Washed black/Dark denim blue - 5
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    • Wide High Jeans - Grey/Blue/Denim blue/Denim blue/Washed black/Dark denim blue - 7
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    Wide High Jeans

    S$ 49.90

    • Oversized sweatshirt dress - Dusty pink/Hearts/Pink/White/Hearts/Blue/Hearts/Dark grey/Hearts/Light beige/Leopard print/Dark red - 1
    • Oversized sweatshirt dress - Dusty pink/Hearts/Pink/White/Hearts/Blue/Hearts/Dark grey/Hearts/Light beige/Leopard print/Dark red - 2

    Oversized sweatshirt dress

    S$ 19.90

    Member price:S$ 13.90

    • Cotton shirt - White - 1
    • Cotton shirt - White - 2
    • Cotton shirt - White - 3
    • Cotton shirt - White - 4
    • Cotton shirt - White - 5
    • Cotton shirt - White - 6

    Cotton shirt

    S$ 39.90

    • Cotton strappy dress - White/Black - 1
    • Cotton strappy dress - White/Black - 2
    • Cotton strappy dress - White/Black - 3
    • Cotton strappy dress - White/Black - 4
    • Cotton strappy dress - White/Black - 5
    • Cotton strappy dress - White/Black - 6
    • Cotton strappy dress - White/Black - 7

    Cotton strappy dress

    S$ 39.90

    • Button-front top - Cream/Cream/Black/Brown/Burgundy - 1
    • Button-front top - Cream/Cream/Black/Brown/Burgundy - 2
    • Button-front top - Cream/Cream/Black/Brown/Burgundy - 3
    • Button-front top - Cream/Cream/Black/Brown/Burgundy - 4
    • Button-front top - Cream/Cream/Black/Brown/Burgundy - 5

    Button-front top

    S$ 29.90

    • Short jacket - Cream/White/Striped/Black/Checked - 1
    • Short jacket - Cream/White/Striped/Black/Checked - 2

    Short jacket

    S$ 64.90

    • 5-pack bodysuits - Blue/Green/Light pink/White/Blue/Dusty green/White/White/Grey/Black/White/Beige/White/Navy blue/Dusty green/Light turquoise/White/Purple/Dark red - 1
    • 5-pack bodysuits - Blue/Green/Light pink/White/Blue/Dusty green/White/White/Grey/Black/White/Beige/White/Navy blue/Dusty green/Light turquoise/White/Purple/Dark red - 2

    5-pack bodysuits

    S$ 24.90

    • 7-pack socks - White/Grey marl/White/Beige - 1
    • 7-pack socks - White/Grey marl/White/Beige - 2
    • 7-pack socks - White/Grey marl/White/Beige - 3

    7-pack socks

    S$ 17.90

    • Baggy Fit jeans - Denim blue/Washed black/Washed black/Light denim blue/Light denim blue/Washed dark denim blue - 1
    • Baggy Fit jeans - Denim blue/Washed black/Washed black/Light denim blue/Light denim blue/Washed dark denim blue - 2
    • Baggy Fit jeans - Denim blue/Washed black/Washed black/Light denim blue/Light denim blue/Washed dark denim blue - 3
    • Baggy Fit jeans - Denim blue/Washed black/Washed black/Light denim blue/Light denim blue/Washed dark denim blue - 4
    • Baggy Fit jeans - Denim blue/Washed black/Washed black/Light denim blue/Light denim blue/Washed dark denim blue - 5
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    Baggy Fit jeans

    S$ 49.90

    • 2-pack printed pyjamas - Light green/Mickey Mouse/Dusty blue/Superman/Pink/Minnie Mouse/Turquoise/The Lion King/Dusty blue/Mickey Mouse/Red/Minnie Mouse/Light turquoise/Mickey Mouse/Light pink/Minnie Mouse - 1
    • 2-pack printed pyjamas - Light green/Mickey Mouse/Dusty blue/Superman/Pink/Minnie Mouse/Turquoise/The Lion King/Dusty blue/Mickey Mouse/Red/Minnie Mouse/Light turquoise/Mickey Mouse/Light pink/Minnie Mouse - 2

    2-pack printed pyjamas

    S$ 29.90

    • 3-pack socks - Beige/Animals/White/Striped/Pink/Apples/Beige/Teddy bear/White/Blue striped - 1
    • 3-pack socks - Beige/Animals/White/Striped/Pink/Apples/Beige/Teddy bear/White/Blue striped - 2
    • 3-pack socks - Beige/Animals/White/Striped/Pink/Apples/Beige/Teddy bear/White/Blue striped - 3

    3-pack socks

    S$ 7.90

    • Text-motif sweatshirt - Cream/Le Club/Dark brown/Paris/Light turquoise/Art Collective/Light grey marl/NYC/Light grey/Athletics/Orange/Paris/Dark grey/Brunch/Olive green/Ce Soir/Dark brown/Atelier/White/Navy blue striped - 1
    • Text-motif sweatshirt - Cream/Le Club/Dark brown/Paris/Light turquoise/Art Collective/Light grey marl/NYC/Light grey/Athletics/Orange/Paris/Dark grey/Brunch/Olive green/Ce Soir/Dark brown/Atelier/White/Navy blue striped - 2
    • Text-motif sweatshirt - Cream/Le Club/Dark brown/Paris/Light turquoise/Art Collective/Light grey marl/NYC/Light grey/Athletics/Orange/Paris/Dark grey/Brunch/Olive green/Ce Soir/Dark brown/Atelier/White/Navy blue striped - 3
    • Text-motif sweatshirt - Cream/Le Club/Dark brown/Paris/Light turquoise/Art Collective/Light grey marl/NYC/Light grey/Athletics/Orange/Paris/Dark grey/Brunch/Olive green/Ce Soir/Dark brown/Atelier/White/Navy blue striped - 4
    • Text-motif sweatshirt - Cream/Le Club/Dark brown/Paris/Light turquoise/Art Collective/Light grey marl/NYC/Light grey/Athletics/Orange/Paris/Dark grey/Brunch/Olive green/Ce Soir/Dark brown/Atelier/White/Navy blue striped - 5

    Text-motif sweatshirt

    S$ 29.90

    • Wide-leg track pants - Light green/SmileyWorld®/Dark grey/Kuromi/Blue/SmileyWorld®/Blue/Lilo & Stitch/Green/Cinnamoroll - 1
    • Wide-leg track pants - Light green/SmileyWorld®/Dark grey/Kuromi/Blue/SmileyWorld®/Blue/Lilo & Stitch/Green/Cinnamoroll - 2
    • Wide-leg track pants - Light green/SmileyWorld®/Dark grey/Kuromi/Blue/SmileyWorld®/Blue/Lilo & Stitch/Green/Cinnamoroll - 3
    • Wide-leg track pants - Light green/SmileyWorld®/Dark grey/Kuromi/Blue/SmileyWorld®/Blue/Lilo & Stitch/Green/Cinnamoroll - 4
    • Wide-leg track pants - Light green/SmileyWorld®/Dark grey/Kuromi/Blue/SmileyWorld®/Blue/Lilo & Stitch/Green/Cinnamoroll - 5

    Wide-leg track pants

    S$ 29.90