H&M Move launches curated training outfits.

Few professional athletes train harder than striker Zlatan Ibrahimović. Every year he takes his dedication to fitness up a notch. The Brand Mover’s personality and training lifestyle is now expressed through a curated set of well-composed outfits - Selected by Zlatan. This new H&M Move menswear drop will be available online from Thursday April 27.

The training series is developed within the ‘Selected by’ concept, where Brand Movers take an active part in product-curation - and share their unique sportswear knowledge and personal style with the H&M Move design team.

”Since training is a joy to me, my outfit must play along with that feeling. Wearing a combination of quick-drying, comfortable and great looking movewear is not just enabling my training. It’s improving it,” says Zlatan Ibrahimović.

The ’Selected by Zlatan’ collection contains elevated training staples such as tights, shorts, t-shirts, hoodies and jackets. All with the quick-drying and moist-transporting DryMove™ technology - and the color combinations are in line with Zlatan’s personal style.

“The hoodie became an instant favorite. I’ve been using it casually, after training sessions and even when roller-skating. The comfort level, affordability and the right fit really speaks to me,” says Zlatan Ibrahimović.

This new H&M Move menswear drop will be available in Europe and online only from Thursday April 27.

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