Skip to content

Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
Sort by
Filter
sort Recommended have been applied
    • MAMA T-shirt dress - Red/Black - 1
    • MAMA T-shirt dress - Red/Black - 2
    • MAMA T-shirt dress - Red/Black - 3
    • MAMA T-shirt dress - Red/Black - 4
    • MAMA T-shirt dress - Red/Black - 5
    • Swimsuit UPF 50 - Yellow/Seashells/Turquoise/Sealife/Light blue/Light blue/Boats - 1
    • Swimsuit UPF 50 - Yellow/Seashells/Turquoise/Sealife/Light blue/Light blue/Boats - 2
    H&M Adorables
    • Swimsuit UPF 50 - Turquoise/Sealife/Yellow/Seashells/Light blue/Light blue/Boats - 1
    • Swimsuit UPF 50 - Turquoise/Sealife/Yellow/Seashells/Light blue/Light blue/Boats - 2
    H&M Adorables
    • Ribbed vest top - White/Dark khaki green/White/Navy blue/Light dusty pink/Black/Old rose - 1
    • Ribbed vest top - White/Dark khaki green/White/Navy blue/Light dusty pink/Black/Old rose - 2
    • Ribbed vest top - White/Dark khaki green/White/Navy blue/Light dusty pink/Black/Old rose - 3
    • Ribbed vest top - White/Dark khaki green/White/Navy blue/Light dusty pink/Black/Old rose - 4
    • Ribbed vest top - White/Dark khaki green/White/Navy blue/Light dusty pink/Black/Old rose - 5
    • Linen-blend trousers - White/Light blue striped/Light beige/Cream/Striped/Black/Beige/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 1
    • Linen-blend trousers - White/Light blue striped/Light beige/Cream/Striped/Black/Beige/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 2
    • Linen-blend trousers - White/Light blue striped/Light beige/Cream/Striped/Black/Beige/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 3
    • Linen-blend trousers - White/Light blue striped/Light beige/Cream/Striped/Black/Beige/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 4
    • Linen-blend trousers - White/Light blue striped/Light beige/Cream/Striped/Black/Beige/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 5
    • Linen-blend trousers - White/Light blue striped/Light beige/Cream/Striped/Black/Beige/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 6
    • Linen-blend trousers - Beige/Light beige/Cream/Striped/Black/White/Light blue striped/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 1
    • Linen-blend trousers - Beige/Light beige/Cream/Striped/Black/White/Light blue striped/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 2
    • Linen-blend trousers - Beige/Light beige/Cream/Striped/Black/White/Light blue striped/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 3
    • Linen-blend trousers - Beige/Light beige/Cream/Striped/Black/White/Light blue striped/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 4
    • Linen-blend trousers - Beige/Light beige/Cream/Striped/Black/White/Light blue striped/White/Navy blue/Striped/Dark khaki green/Light beige/Striped - 5
    • Ribbed top - Grey - 1
    • Ribbed top - Grey - 2

    Ribbed top

    HK$99.00

    • Long leather gloves - Brown - 1
    • Long leather gloves - Brown - 2
    H&M Premium Selection
    • Ribbed T-shirt - Black/Dark red/White/Navy blue/Light blue-grey - 1
    • Ribbed T-shirt - Black/Dark red/White/Navy blue/Light blue-grey - 2
    • Ribbed T-shirt - Black/Dark red/White/Navy blue/Light blue-grey - 3
    • Ribbed T-shirt - Black/Dark red/White/Navy blue/Light blue-grey - 4
    • Ribbed T-shirt - Black/Dark red/White/Navy blue/Light blue-grey - 5
    • Wide jersey trousers - Black/Navy blue/Dark brown - 1
    • Wide jersey trousers - Black/Navy blue/Dark brown - 2
    • Wide jersey trousers - Black/Navy blue/Dark brown - 3
    • Wide jersey trousers - Black/Navy blue/Dark brown - 4
    • Wide jersey trousers - Black/Navy blue/Dark brown - 5
    • Nylon bucket hat - Black/Beige - 1
    • Nylon bucket hat - Black/Beige - 2
    • Nylon bucket hat - Beige/Black - 1
    • Nylon bucket hat - Beige/Black - 2
    • Straw bucket hat - Beige/Beige - 1
    • Straw bucket hat - Beige/Beige - 2
    • Straw bucket hat - Beige/Beige - 1
    • Straw bucket hat - Beige/Beige - 2
    • Wellingtons - Cream/Animals/Brown/Light beige/Cherries/Light beige/Floral/Beige/Leopard print/Navy blue/Dinosaurs - 1
    • Wellingtons - Cream/Animals/Brown/Light beige/Cherries/Light beige/Floral/Beige/Leopard print/Navy blue/Dinosaurs - 2
    • Wellingtons - Cream/Animals/Brown/Light beige/Cherries/Light beige/Floral/Beige/Leopard print/Navy blue/Dinosaurs - 3

    Wellingtons

    HK$199.00

    • Quilted denim jacket - Light dusty grey/Washed/Light denim blue - 1
    • Quilted denim jacket - Light dusty grey/Washed/Light denim blue - 2
    • Quilted denim jacket - Light dusty grey/Washed/Light denim blue - 3
    • Quilted denim jacket - Light dusty grey/Washed/Light denim blue - 4
    • Quilted denim jacket - Light dusty grey/Washed/Light denim blue - 5
    • Quilted denim jacket - Light dusty grey/Washed/Light denim blue - 6
    • Cotton roll-up chinos - Beige/Light green - 1
    • Cotton roll-up chinos - Beige/Light green - 2
    • Cotton roll-up chinos - Beige/Light green - 3
    • Leather belt - Dark green - 1
    • Leather belt - Dark green - 2
    H&M Premium Selection

    Leather belt

    HK$229.00

    • Wrap dress - Black/Floral - 1
    • Wrap dress - Black/Floral - 2
    • Wrap dress - Black/Floral - 3
    • Wrap dress - Black/Floral - 4
    • Wrap dress - Black/Floral - 5

    Wrap dress

    HK$349.00

    • Sports sweatshirt - Grey/Active Sports Club/Light burgundy/Dark beige/Warm brown - 1
    • Sports sweatshirt - Grey/Active Sports Club/Light burgundy/Dark beige/Warm brown - 2
    • Sports sweatshirt - Grey/Active Sports Club/Light burgundy/Dark beige/Warm brown - 3
    • Sports sweatshirt - Grey/Active Sports Club/Light burgundy/Dark beige/Warm brown - 4
    • Sports sweatshirt - Grey/Active Sports Club/Light burgundy/Dark beige/Warm brown - 5
    • Sports sweatshirt - Grey/Active Sports Club/Light burgundy/Dark beige/Warm brown - 6
    H&M Move