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ESSENTIALS QR CODES

New feature. Scan the unique QR code on your H&M ESSENTIALS garment. Your fast track to explore more.


How the QR codes work

Use your smartphone camera to scan the QR code found on your H&M ESSENTIALS garment. Then click the link in your camera window to learn more.


Get the full picture

This is your chance to get to know your everyday wear. Explore the full collection, the elevated qualities, and how to care for your H&M ESSENTIALS.


Repurchase your favourites at any time

The H&M ESSENTIALS is a continuous collection of timeless classics constructed to last. Available to repurchase season after season to keep your core wardrobe updated at all times.


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    • 5-pack trunks - Light blue/Marvel Comics/Black/Sonic the Hedgehog/White/Batman/Light grey marl/Red/Marvel/Blue/Sonic the Hedgehog/Black/Minecraft/Purple/Pokémon/Light green/PAW Patrol/Turquoise/Pokémon/Red/Sonic the Hedgehog/Dark grey/Minecraft/Dark blue/Marvel Comics - 1
    • 5-pack trunks - Light blue/Marvel Comics/Black/Sonic the Hedgehog/White/Batman/Light grey marl/Red/Marvel/Blue/Sonic the Hedgehog/Black/Minecraft/Purple/Pokémon/Light green/PAW Patrol/Turquoise/Pokémon/Red/Sonic the Hedgehog/Dark grey/Minecraft/Dark blue/Marvel Comics - 2
    • 5-pack trunks - Light blue/Marvel Comics/Black/Sonic the Hedgehog/White/Batman/Light grey marl/Red/Marvel/Blue/Sonic the Hedgehog/Black/Minecraft/Purple/Pokémon/Light green/PAW Patrol/Turquoise/Pokémon/Red/Sonic the Hedgehog/Dark grey/Minecraft/Dark blue/Marvel Comics - 3

    5-pack trunks

    HK$199.00

    • Printed hoodie - Grey marl/Hot Wheels/Red/Spider-Man/Light beige/NBA/Red/Chicago Bulls/Navy blue/New York Knicks/Washed black/Batman/Dark grey/TMNT/Red/Marvel Comics/Light dusty blue/LEGO/Grey marl/Minecraft/Dark brown/Pokémon/Navy blue/Snoopy - 1
    • Printed hoodie - Grey marl/Hot Wheels/Red/Spider-Man/Light beige/NBA/Red/Chicago Bulls/Navy blue/New York Knicks/Washed black/Batman/Dark grey/TMNT/Red/Marvel Comics/Light dusty blue/LEGO/Grey marl/Minecraft/Dark brown/Pokémon/Navy blue/Snoopy - 2
    • Printed hoodie - Grey marl/Hot Wheels/Red/Spider-Man/Light beige/NBA/Red/Chicago Bulls/Navy blue/New York Knicks/Washed black/Batman/Dark grey/TMNT/Red/Marvel Comics/Light dusty blue/LEGO/Grey marl/Minecraft/Dark brown/Pokémon/Navy blue/Snoopy - 3
    • Printed hoodie - Grey marl/Hot Wheels/Red/Spider-Man/Light beige/NBA/Red/Chicago Bulls/Navy blue/New York Knicks/Washed black/Batman/Dark grey/TMNT/Red/Marvel Comics/Light dusty blue/LEGO/Grey marl/Minecraft/Dark brown/Pokémon/Navy blue/Snoopy - 4
    • Printed hoodie - Grey marl/Hot Wheels/Red/Spider-Man/Light beige/NBA/Red/Chicago Bulls/Navy blue/New York Knicks/Washed black/Batman/Dark grey/TMNT/Red/Marvel Comics/Light dusty blue/LEGO/Grey marl/Minecraft/Dark brown/Pokémon/Navy blue/Snoopy - 5
    • Shoulder bag - Dark brown/Brown/Light beige/Silver-coloured - 1
    • Shoulder bag - Dark brown/Brown/Light beige/Silver-coloured - 2
    • Shoulder bag - Dark brown/Brown/Light beige/Silver-coloured - 3

    Shoulder bag

    HK$199.00

    • Rib-knit jumper - Navy blue/Dark green/Light beige - 1
    • Rib-knit jumper - Navy blue/Dark green/Light beige - 2
    • Off-the-shoulder top - White/Black - 1
    • Off-the-shoulder top - White/Black - 2
    • Off-the-shoulder top - White/Black - 3
    • Off-the-shoulder top - White/Black - 4
    • Off-the-shoulder top - White/Black - 5
    • Off-the-shoulder top - White/Black - 6
    • Flounced blouse - Powder pink/Dark grey - 1
    • Flounced blouse - Powder pink/Dark grey - 2
    • Flounced blouse - Powder pink/Dark grey - 3
    • Flounced blouse - Powder pink/Dark grey - 4
    • Flounced blouse - Powder pink/Dark grey - 5
    • Flounced blouse - Powder pink/Dark grey - 6
    • Flannel pyjama bottoms - White/Light blue striped/Grey/Striped/Black/Checked/Red/Checked/Light blue/Striped/Dark green/Checked/Cream/Pink striped - 1
    • Flannel pyjama bottoms - White/Light blue striped/Grey/Striped/Black/Checked/Red/Checked/Light blue/Striped/Dark green/Checked/Cream/Pink striped - 2
    • Flannel pyjama bottoms - White/Light blue striped/Grey/Striped/Black/Checked/Red/Checked/Light blue/Striped/Dark green/Checked/Cream/Pink striped - 3
    • Flannel pyjama bottoms - White/Light blue striped/Grey/Striped/Black/Checked/Red/Checked/Light blue/Striped/Dark green/Checked/Cream/Pink striped - 4
    • Flannel pyjama bottoms - White/Light blue striped/Grey/Striped/Black/Checked/Red/Checked/Light blue/Striped/Dark green/Checked/Cream/Pink striped - 5
    • Flannel pyjama bottoms - White/Light blue striped/Grey/Striped/Black/Checked/Red/Checked/Light blue/Striped/Dark green/Checked/Cream/Pink striped - 6
    • Bag charm - Dark brown - 1
    • Bag charm - Dark brown - 2
    • Bag charm - Dark brown - 3
    A/W 2025

    Bag charm

    HK$99.00

    • Waxed dog coat - Dark brown/Brown - 1
    • Waxed dog coat - Dark brown/Brown - 2
    • Waxed dog coat - Dark brown/Brown - 3
    • Waxed dog coat - Dark brown/Brown - 4
    • Waxed dog coat - Dark brown/Brown - 5
    • Waxed dog coat - Dark brown/Brown - 6
    • Waxed dog coat - Dark brown/Brown - 7
    • Waxed dog coat - Dark brown/Brown - 8
    • Fringed scarf - Beige/Leopard print/Brown/Checked/Grey/Leopard print - 1
    • Fringed scarf - Beige/Leopard print/Brown/Checked/Grey/Leopard print - 2
    • Fringed scarf - Beige/Leopard print/Brown/Checked/Grey/Leopard print - 3
    • Fringed scarf - Beige/Leopard print/Brown/Checked/Grey/Leopard print - 4

    Fringed scarf

    HK$159.00

    • Hoodie - Cream/Pink/Dark beige/Cream/Light grey marl/Beige/Black/Navy blue/Light blue - 1
    • Hoodie - Cream/Pink/Dark beige/Cream/Light grey marl/Beige/Black/Navy blue/Light blue - 2

    Hoodie

    HK$159.00

    • Hoodie - Dark beige/Pink/Cream/Cream/Light grey marl/Beige/Black/Navy blue/Light blue - 1
    • Hoodie - Dark beige/Pink/Cream/Cream/Light grey marl/Beige/Black/Navy blue/Light blue - 2

    Hoodie

    HK$159.00

    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 1
    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 2
    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 3
    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 4
    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 5
    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 6
    • Mini skirt - Black/Black/Light denim blue/Dark denim blue/Burgundy/Dark green - 7

    Mini skirt

    HK$159.00

    • Draped jersey top - Cream/Mint green - 1
    • Draped jersey top - Cream/Mint green - 2
    • Draped jersey top - Cream/Mint green - 3
    • Draped jersey top - Cream/Mint green - 4
    • Draped jersey top - Cream/Mint green - 5
    • Draped jersey top - Cream/Mint green - 6
    • Draped jersey top - Cream/Mint green - 7
    • Draped jersey top - Mint green/Cream - 1
    • Draped jersey top - Mint green/Cream - 2
    • Draped jersey top - Mint green/Cream - 3
    • Draped jersey top - Mint green/Cream - 4
    • Draped jersey top - Mint green/Cream - 5
    • Draped jersey top - Mint green/Cream - 6
    • Cotton shirt - Red/Checked/White/Dark green/Blue checked/Red - 1
    • Cotton shirt - Red/Checked/White/Dark green/Blue checked/Red - 2
    • Cotton shirt - Red/Checked/White/Dark green/Blue checked/Red - 3
    • Cotton shirt - Red/Checked/White/Dark green/Blue checked/Red - 4
    • Cotton shirt - Red/Checked/White/Dark green/Blue checked/Red - 5

    Cotton shirt

    HK$159.00

    • Twill shirt - Brown/Checked - 1
    • Twill shirt - Brown/Checked - 2

    Twill shirt

    HK$159.00

    • Vest top - Denim blue/Black/Dark grey/Checked/Burgundy - 1
    • Vest top - Denim blue/Black/Dark grey/Checked/Burgundy - 2
    • Vest top - Denim blue/Black/Dark grey/Checked/Burgundy - 3
    • Vest top - Denim blue/Black/Dark grey/Checked/Burgundy - 4
    • Vest top - Denim blue/Black/Dark grey/Checked/Burgundy - 5

    Vest top

    HK$159.00

    • Pleated skort - Brown - 1
    • Pleated skort - Brown - 2
    • Pleated skort - Brown - 3
    • Pleated skort - Brown - 4

    Pleated skort

    HK$159.00

    • Loose Fit T-shirt - Forest green/Green/Beige/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 1
    • Loose Fit T-shirt - Forest green/Green/Beige/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 2
    • Loose Fit T-shirt - Forest green/Green/Beige/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 3
    • Loose Fit T-shirt - Forest green/Green/Beige/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 4
    • Loose Fit T-shirt - Forest green/Green/Beige/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 5
    • Loose Fit T-shirt - Forest green/Green/Beige/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 6
    • Loose Fit T-shirt - Beige/Green/Forest green/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 1
    • Loose Fit T-shirt - Beige/Green/Forest green/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 2
    • Loose Fit T-shirt - Beige/Green/Forest green/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 3
    • Loose Fit T-shirt - Beige/Green/Forest green/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 4
    • Loose Fit T-shirt - Beige/Green/Forest green/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 5
    • Loose Fit T-shirt - Beige/Green/Forest green/Light blue/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 6
    • Loose Fit T-shirt - Light blue/Green/Forest green/Beige/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 1
    • Loose Fit T-shirt - Light blue/Green/Forest green/Beige/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 2
    • Loose Fit T-shirt - Light blue/Green/Forest green/Beige/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 3
    • Loose Fit T-shirt - Light blue/Green/Forest green/Beige/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 4
    • Loose Fit T-shirt - Light blue/Green/Forest green/Beige/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 5
    • Loose Fit T-shirt - Light blue/Green/Forest green/Beige/Brown/Dark grey/Blue/Pink/Dark plum purple/Black/White - 6
    • Loose Fit T-shirt - Brown/Green/Forest green/Beige/Light blue/Dark grey/Blue/Pink/Dark plum purple/Black/White - 1
    • Loose Fit T-shirt - Brown/Green/Forest green/Beige/Light blue/Dark grey/Blue/Pink/Dark plum purple/Black/White - 2
    • Loose Fit T-shirt - Brown/Green/Forest green/Beige/Light blue/Dark grey/Blue/Pink/Dark plum purple/Black/White - 3
    • Loose Fit T-shirt - Brown/Green/Forest green/Beige/Light blue/Dark grey/Blue/Pink/Dark plum purple/Black/White - 4
    • Loose Fit T-shirt - Brown/Green/Forest green/Beige/Light blue/Dark grey/Blue/Pink/Dark plum purple/Black/White - 5
    • Loose Fit T-shirt - Brown/Green/Forest green/Beige/Light blue/Dark grey/Blue/Pink/Dark plum purple/Black/White - 6
    • Loose Fit T-shirt - Dark grey/Green/Forest green/Beige/Light blue/Brown/Blue/Pink/Dark plum purple/Black/White - 1
    • Loose Fit T-shirt - Dark grey/Green/Forest green/Beige/Light blue/Brown/Blue/Pink/Dark plum purple/Black/White - 2
    • Loose Fit T-shirt - Dark grey/Green/Forest green/Beige/Light blue/Brown/Blue/Pink/Dark plum purple/Black/White - 3
    • Loose Fit T-shirt - Dark grey/Green/Forest green/Beige/Light blue/Brown/Blue/Pink/Dark plum purple/Black/White - 4
    • Loose Fit T-shirt - Dark grey/Green/Forest green/Beige/Light blue/Brown/Blue/Pink/Dark plum purple/Black/White - 5
    • Loose Fit T-shirt - Dark grey/Green/Forest green/Beige/Light blue/Brown/Blue/Pink/Dark plum purple/Black/White - 6
    • 2-pack socks - White/Black striped/White/Blue striped/Olive green/White - 1
    • 2-pack socks - White/Black striped/White/Blue striped/Olive green/White - 2

    2-pack socks

    HK$99.00

    • Tote bag - Light brown/Brown - 1
    • Tote bag - Light brown/Brown - 2
    • Tote bag - Light brown/Brown - 3
    • Tote bag - Light brown/Brown - 4
    • Tote bag - Light brown/Brown - 5

    Tote bag

    HK$249.00

    • Jersey pyjamas - Pink/Minnie Mouse/Pink/Minnie Mouse/Light purple/Disney princesses/Light pink/Squishmallows/Light purple/Gabby's Dollhouse/Light pink/Hello Kitty/Pink/Bluey/Cream/Hello Kitty/Light blue/Frozen/Cream/Bluey/Light blue/Lilo & Stitch - 1
    • Jersey pyjamas - Pink/Minnie Mouse/Pink/Minnie Mouse/Light purple/Disney princesses/Light pink/Squishmallows/Light purple/Gabby's Dollhouse/Light pink/Hello Kitty/Pink/Bluey/Cream/Hello Kitty/Light blue/Frozen/Cream/Bluey/Light blue/Lilo & Stitch - 2
    • MAMA Ribbed jersey top - Light pink/Black/Light beige marl/Grey marl/Cream - 1
    • MAMA Ribbed jersey top - Light pink/Black/Light beige marl/Grey marl/Cream - 2
    • MAMA Ribbed jersey top - Light pink/Black/Light beige marl/Grey marl/Cream - 3
    • MAMA Ribbed jersey top - Light pink/Black/Light beige marl/Grey marl/Cream - 4
    • MAMA Ribbed jersey top - Light pink/Black/Light beige marl/Grey marl/Cream - 5
    • Tie-front blouse - Black/Light blue/Cream - 1
    • Tie-front blouse - Black/Light blue/Cream - 2
    • Tie-front blouse - Black/Light blue/Cream - 3
    • Tie-front blouse - Black/Light blue/Cream - 4
    • Tie-front blouse - Cream/Light blue/Black - 1
    • Tie-front blouse - Cream/Light blue/Black - 2
    • Tie-front blouse - Cream/Light blue/Black - 3
    • Tie-front blouse - Cream/Light blue/Black - 4
    • Tie-front blouse - Cream/Light blue/Black - 5
    • Tie-front blouse - Cream/Light blue/Black - 6
    • Velour sleepsuit - Navy blue/Paddington Bear/White/Winnie The Pooh - 1
    • Velour sleepsuit - Navy blue/Paddington Bear/White/Winnie The Pooh - 2
    • Turtleneck top - Light yellow/Floral - 1
    • Turtleneck top - Light yellow/Floral - 2
    • Turtleneck top - Light yellow/Floral - 3
    • Turtleneck top - Light yellow/Floral - 4
    • Turtleneck top - Light yellow/Floral - 5
    • Turtleneck top - Light yellow/Floral - 6
    H&M Studio Collection
    • Brushed-inside hoodie - Bright blue/Green/Dark yellow/Red/Black/Blue/Striped/Forest green/Dark brown/Light grey marl - 1
    • Brushed-inside hoodie - Bright blue/Green/Dark yellow/Red/Black/Blue/Striped/Forest green/Dark brown/Light grey marl - 2
    • 5-pack patterned socks - Blue/Lilo & Stitch/Khaki green/Jurassic World/Blue/Cars/Blue/Sonic the Hedgehog/Yellow/Pokémon/Grey/Marvel Comics/Blue/The Avengers/Black/Batman/Blue/Paw Patrol/Mint green/Bluey - 1
    • 5-pack patterned socks - Blue/Lilo & Stitch/Khaki green/Jurassic World/Blue/Cars/Blue/Sonic the Hedgehog/Yellow/Pokémon/Grey/Marvel Comics/Blue/The Avengers/Black/Batman/Blue/Paw Patrol/Mint green/Bluey - 2
    • 5-pack patterned socks - Blue/Lilo & Stitch/Khaki green/Jurassic World/Blue/Cars/Blue/Sonic the Hedgehog/Yellow/Pokémon/Grey/Marvel Comics/Blue/The Avengers/Black/Batman/Blue/Paw Patrol/Mint green/Bluey - 3
    • 5-pack cotton trunks - Navy blue/Space/White/Cars - 1
    • 5-pack cotton trunks - Navy blue/Space/White/Cars - 2
    • 5-pack cotton trunks - Navy blue/Space/White/Cars - 3
    • 5-pack cotton briefs - Light pink/Dark grey/Black - 1
    • 5-pack cotton briefs - Light pink/Dark grey/Black - 2
    • 5-pack cotton briefs - Light pink/Dark grey/Black - 3
    • Belt - Brown/Leopard print/Dark brown/Black/Crocodile pattern - 1
    • Belt - Brown/Leopard print/Dark brown/Black/Crocodile pattern - 2
    • Belt - Brown/Leopard print/Dark brown/Black/Crocodile pattern - 3
    • Belt - Brown/Leopard print/Dark brown/Black/Crocodile pattern - 4

    Belt

    HK$129.00

    • Loose Fit T-shirt - White/Pulp Fiction/White/Snoopy/White/NASCAR/Black/Pink Floyd/Black/Oasis/White/Johnny Cash/Black/Post Malone/White/Reservoir Dogs/White/Keith Haring - 1
    • Loose Fit T-shirt - White/Pulp Fiction/White/Snoopy/White/NASCAR/Black/Pink Floyd/Black/Oasis/White/Johnny Cash/Black/Post Malone/White/Reservoir Dogs/White/Keith Haring - 2
    • Loose Fit T-shirt - White/Pulp Fiction/White/Snoopy/White/NASCAR/Black/Pink Floyd/Black/Oasis/White/Johnny Cash/Black/Post Malone/White/Reservoir Dogs/White/Keith Haring - 3
    • Cotton corduroy shirt - Light brown/Dark green/Navy blue - 1
    • Cotton corduroy shirt - Light brown/Dark green/Navy blue - 2
    • Fine-knit T-shirt - Bright red/White/Black/White/Striped/Pink/Navy blue/Plum red - 1
    • Fine-knit T-shirt - Bright red/White/Black/White/Striped/Pink/Navy blue/Plum red - 2
    • Fine-knit T-shirt - Bright red/White/Black/White/Striped/Pink/Navy blue/Plum red - 3
    • Fine-knit T-shirt - Bright red/White/Black/White/Striped/Pink/Navy blue/Plum red - 4
    • Fine-knit T-shirt - Bright red/White/Black/White/Striped/Pink/Navy blue/Plum red - 5
    • Fuzzy wool-blend beanie - Grey/Blue/Brown/Bright red/Beige - 1
    • Fuzzy wool-blend beanie - Grey/Blue/Brown/Bright red/Beige - 2
    64 g
    • Fuzzy wool-blend beanie - Beige/Blue/Brown/Bright red/Grey - 1
    • Fuzzy wool-blend beanie - Beige/Blue/Brown/Bright red/Grey - 2
    64 g
    • Hoodie - Green/Light beige - 1
    • Hoodie - Green/Light beige - 2
    • Hoodie - Green/Light beige - 3
    • Hoodie - Green/Light beige - 4
    • Hoodie - Green/Light beige - 5

    Hoodie

    HK$129.00

    • Hoodie - Light beige/Green - 1
    • Hoodie - Light beige/Green - 2
    • Hoodie - Light beige/Green - 3

    Hoodie

    HK$129.00

    • Belt - Dark brown/Black - 1
    • Belt - Dark brown/Black - 2

    Belt

    HK$129.00