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ESSENTIALS QR CODES

New feature. Scan the unique QR code on your H&M ESSENTIALS garment. Your fast track to explore more.


How the QR codes work

Use your smartphone camera to scan the QR code found on your H&M ESSENTIALS garment. Then click the link in your camera window to learn more.


Get the full picture

This is your chance to get to know your everyday wear. Explore the full collection, the elevated qualities, and how to care for your H&M ESSENTIALS.


Repurchase your favourites at any time

The H&M ESSENTIALS is a continuous collection of timeless classics constructed to last. Available to repurchase season after season to keep your core wardrobe updated at all times.


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    • Polarised sunglasses - Navy blue/Light beige/Gold-coloured - 1
    • Polarised sunglasses - Navy blue/Light beige/Gold-coloured - 2
    • Polarised sunglasses - Navy blue/Light beige/Gold-coloured - 3
    • Polarised sunglasses - Navy blue/Light beige/Gold-coloured - 4
    S/S 2025
    • Padded parka - Khaki green/Dark blue/Light pink - 1
    • Padded parka - Khaki green/Dark blue/Light pink - 2

    Padded parka

    HK$299.00

    • Padded parka - Dark blue/Khaki green/Light pink - 1
    • Padded parka - Dark blue/Khaki green/Light pink - 2

    Padded parka

    HK$299.00

    • Viscose-blend pyjamas - Grey-green/Light grey marl/Light pink/Black/Navy blue/Dark brown/Cream - 1
    • Viscose-blend pyjamas - Grey-green/Light grey marl/Light pink/Black/Navy blue/Dark brown/Cream - 2
    • Viscose-blend pyjamas - Grey-green/Light grey marl/Light pink/Black/Navy blue/Dark brown/Cream - 3
    • Viscose-blend pyjamas - Grey-green/Light grey marl/Light pink/Black/Navy blue/Dark brown/Cream - 4
    • Viscose-blend pyjamas - Grey-green/Light grey marl/Light pink/Black/Navy blue/Dark brown/Cream - 5
    • Printed hoodie - White/SpongeBob SquarePants/Light grey marl/Garfield/Dark green/Minecraft/Light beige/SmileyWorld® - 1
    • Printed hoodie - White/SpongeBob SquarePants/Light grey marl/Garfield/Dark green/Minecraft/Light beige/SmileyWorld® - 2
    • Frill-trimmed blouse - Pink/Cream/Gold-coloured/Dark grey - 1
    • Frill-trimmed blouse - Pink/Cream/Gold-coloured/Dark grey - 2
    • 3-pack cotton T-shirts - Brown/Green/White/Turquoise/Vehicles/Beige/Dogs/Dusty blue/Dinosaurs/Brown/Soho - 1
    • 3-pack cotton T-shirts - Brown/Green/White/Turquoise/Vehicles/Beige/Dogs/Dusty blue/Dinosaurs/Brown/Soho - 2
    • Scarf - Beige/Leopard print/Cream/Dark brown - 1
    • Scarf - Beige/Leopard print/Cream/Dark brown - 2

    Scarf

    HK$109.00

    72 g
    • Smocked dress - Black/Light beige/Floral - 1
    • Smocked dress - Black/Light beige/Floral - 2
    • Smocked dress - Black/Light beige/Floral - 3
    • Smocked dress - Black/Light beige/Floral - 4
    • Smocked dress - Black/Light beige/Floral - 5

    Smocked dress

    HK$549.00

    • Tiered dress - Dark grey/Floral/Dark grey/Floral - 1
    • Tiered dress - Dark grey/Floral/Dark grey/Floral - 2

    Tiered dress

    HK$199.00

    • Jacket - Dark brown - 1
    • Jacket - Dark brown - 2
    • Jacket - Dark brown - 3
    • Jacket - Dark brown - 4
    • Jacket - Dark brown - 5
    • Jacket - Dark brown - 6

    Jacket

    HK$499.00

    • Patterned scarf - Blue/Paisley pattern/White/Blue patterned/Black/Leopards/White/Spotted - 1
    • Patterned scarf - Blue/Paisley pattern/White/Blue patterned/Black/Leopards/White/Spotted - 2
    • Soft toy bag charm - Light green/Dinosaur/Beige/Teddy Bear/Pink/Heart - 1
    • Soft toy bag charm - Light green/Dinosaur/Beige/Teddy Bear/Pink/Heart - 2
    • Soft toy bag charm - Beige/Teddy Bear/Light green/Dinosaur/Pink/Heart - 1
    • Soft toy bag charm - Beige/Teddy Bear/Light green/Dinosaur/Pink/Heart - 2
    • Ribbed jersey top - Light blue/Floral/Pink/Floral/Cream/Strawberries - 1
    • Ribbed jersey top - Light blue/Floral/Pink/Floral/Cream/Strawberries - 2
    • Fitted T-shirt - Light pink/White/Grey/Black/Orange/Cream/Navy blue/Olive green - 1
    • Fitted T-shirt - Light pink/White/Grey/Black/Orange/Cream/Navy blue/Olive green - 2
    • Fitted T-shirt - Light pink/White/Grey/Black/Orange/Cream/Navy blue/Olive green - 3
    • Fitted T-shirt - Light pink/White/Grey/Black/Orange/Cream/Navy blue/Olive green - 4
    • Fitted T-shirt - Light pink/White/Grey/Black/Orange/Cream/Navy blue/Olive green - 5
    • Fitted T-shirt - Light pink/White/Grey/Black/Orange/Cream/Navy blue/Olive green - 6
    • Yoke-detail T-shirt - Light khaki green - 1
    • Yoke-detail T-shirt - Light khaki green - 2
    • Yoke-detail T-shirt - Light khaki green - 3
    • Yoke-detail T-shirt - Light khaki green - 4
    • Yoke-detail T-shirt - Light khaki green - 5
    • Yoke-detail T-shirt - Light khaki green - 6
    H&M Studio Collection
    • Ribbed cashmere scarf - Grey/Dark brown/Black/Navy blue/Dark beige - 1
    • Ribbed cashmere scarf - Grey/Dark brown/Black/Navy blue/Dark beige - 2
    H&M Premium Selection
    • Quilted jacket - Light beige/Dark taupe/Black/Burgundy - 1
    • Quilted jacket - Light beige/Dark taupe/Black/Burgundy - 2
    • Quilted jacket - Light beige/Dark taupe/Black/Burgundy - 3
    • Quilted jacket - Light beige/Dark taupe/Black/Burgundy - 4
    • Quilted jacket - Light beige/Dark taupe/Black/Burgundy - 5
    • Quilted jacket - Light beige/Dark taupe/Black/Burgundy - 6
    • Ankle boots - Black/Silver-coloured - 1
    • Ankle boots - Black/Silver-coloured - 2
    • Ankle boots - Black/Silver-coloured - 3

    Ankle boots

    HK$449.00

    • Ankle boots - Silver-coloured/Black - 1
    • Ankle boots - Silver-coloured/Black - 2
    • Ankle boots - Silver-coloured/Black - 3
    • Ankle boots - Silver-coloured/Black - 4
    • Ankle boots - Silver-coloured/Black - 5

    Ankle boots

    HK$449.00

    • Pleated skirt - Dark grey/Checked/Grey marl/Brown - 1
    • Pleated skirt - Dark grey/Checked/Grey marl/Brown - 2
    • Pleated skirt - Dark grey/Checked/Grey marl/Brown - 3
    • Pleated skirt - Dark grey/Checked/Grey marl/Brown - 4

    Pleated skirt

    HK$449.00

    • Coated jacket - Burgundy/Black - 1
    • Coated jacket - Burgundy/Black - 2
    • Coated jacket - Burgundy/Black - 3
    • Coated jacket - Burgundy/Black - 4
    • Coated jacket - Burgundy/Black - 5

    Coated jacket

    HK$449.00

    • Bow tie - Red/Checked/Black/Navy blue/Red striped/Burgundy/Spotted/Navy blue/Black - 1
    • Bow tie - Red/Checked/Black/Navy blue/Red striped/Burgundy/Spotted/Navy blue/Black - 2

    Bow tie

    HK$79.00

    • Lace-detail crop top - White/White/Floral - 1
    • Lace-detail crop top - White/White/Floral - 2
    • Loose Fit T-shirt - Blue/Green/Forest green/Beige/Light blue/Brown/Dark grey/Pink/Dark plum purple/Black/White - 1
    • Loose Fit T-shirt - Blue/Green/Forest green/Beige/Light blue/Brown/Dark grey/Pink/Dark plum purple/Black/White - 2
    • Loose Fit T-shirt - Blue/Green/Forest green/Beige/Light blue/Brown/Dark grey/Pink/Dark plum purple/Black/White - 3
    • Loose Fit T-shirt - Blue/Green/Forest green/Beige/Light blue/Brown/Dark grey/Pink/Dark plum purple/Black/White - 4
    • Loose Fit T-shirt - Blue/Green/Forest green/Beige/Light blue/Brown/Dark grey/Pink/Dark plum purple/Black/White - 5
    • Loose Fit T-shirt - Blue/Green/Forest green/Beige/Light blue/Brown/Dark grey/Pink/Dark plum purple/Black/White - 6
    • Wool beret - Cream/Grey marl/Black - 1
    • Wool beret - Cream/Grey marl/Black - 2
    • Wool beret - Cream/Grey marl/Black - 3
    • Wool beret - Cream/Grey marl/Black - 4
    H&M Premium Selection

    Wool beret

    HK$199.00

    • Wool beret - Grey marl/Cream/Black - 1
    • Wool beret - Grey marl/Cream/Black - 2
    H&M Premium Selection

    Wool beret

    HK$199.00

    • Wool beret - Black/Cream/Grey marl - 1
    • Wool beret - Black/Cream/Grey marl - 2
    H&M Premium Selection

    Wool beret

    HK$199.00

    • Loose Cargo Jeans - Denim green/Black - 1
    • Loose Cargo Jeans - Denim green/Black - 2
    • Loose Cargo Jeans - Denim green/Black - 3
    • Loose Cargo Jeans - Denim green/Black - 4
    • Loose Cargo Jeans - Denim green/Black - 5
    • Loose Cargo Jeans - Denim green/Black - 6
    • Coated jacket - Dark brown - 1
    • Coated jacket - Dark brown - 2
    • Coated jacket - Dark brown - 3
    • Coated jacket - Dark brown - 4
    • Coated jacket - Dark brown - 5
    • Coated jacket - Dark brown - 6
    • Coated jacket - Dark brown - 7

    Coated jacket

    HK$379.00

    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 1
    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 2
    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 3
    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 4
    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 5
    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 6
    • Baggy High Jeans - Dark denim blue/Denim blue/Black/Washed out - 7
    • Bouclé jacket - Black/Black/White marl/White/Black - 1
    • Bouclé jacket - Black/Black/White marl/White/Black - 2
    • Bouclé jacket - Black/Black/White marl/White/Black - 3
    • Bouclé jacket - Black/Black/White marl/White/Black - 4
    • Bouclé jacket - Black/Black/White marl/White/Black - 5
    • Bouclé jacket - Black/Black/White marl/White/Black - 6
    • Teddy jacket - Light beige - 1
    • Teddy jacket - Light beige - 2
    • Teddy jacket - Light beige - 3
    • Teddy jacket - Light beige - 4

    Teddy jacket

    HK$349.00

    • Zip-through cardigan - Grey/16/Navy blue/16/Dark beige/Colour block - 1
    • Zip-through cardigan - Grey/16/Navy blue/16/Dark beige/Colour block - 2
    • Zip-through cardigan - Grey/16/Navy blue/16/Dark beige/Colour block - 3
    • Zip-through cardigan - Grey/16/Navy blue/16/Dark beige/Colour block - 4
    • Zip-through cardigan - Grey/16/Navy blue/16/Dark beige/Colour block - 5
    • Knitted cardigan - Brown/Black/Dark grey marl/Light beige - 1
    • Knitted cardigan - Brown/Black/Dark grey marl/Light beige - 2
    • Knitted cardigan - Brown/Black/Dark grey marl/Light beige - 3
    • Knitted cardigan - Brown/Black/Dark grey marl/Light beige - 4
    • Knitted cardigan - Brown/Black/Dark grey marl/Light beige - 5
    • Fleece jacket - Light pink/Leopard print/Cream/Berries/Beige/Dinosaurs/Beige/Leopard print/White/Dinosaurs - 1
    • Fleece jacket - Light pink/Leopard print/Cream/Berries/Beige/Dinosaurs/Beige/Leopard print/White/Dinosaurs - 2
    • Fleece jacket - Light pink/Leopard print/Cream/Berries/Beige/Dinosaurs/Beige/Leopard print/White/Dinosaurs - 3
    • Fleece jacket - Light pink/Leopard print/Cream/Berries/Beige/Dinosaurs/Beige/Leopard print/White/Dinosaurs - 4
    • Fleece jacket - Light pink/Leopard print/Cream/Berries/Beige/Dinosaurs/Beige/Leopard print/White/Dinosaurs - 5

    Fleece jacket

    HK$109.00

    • Printed sweatshirt - Cream/Hello Kitty/Cream/Bluey/White/Hello Kitty/White/Minnie Mouse/Pink/Lilo & Stitch/White/Frozen/Light pink/Minnie Mouse/Light beige/Bambi/Light beige/Lilo & Stitch/Light blue/Lilo & Stitch/Cream/Minnie Mouse/Light blue/Frozen/Pink/Peppa Pig/Pink/Tweety/White/Kuromi/Light blue/Cinnamoroll/Turquoise/Gabby's Dollhouse/Light purple/Pink - 1
    • Printed sweatshirt - Cream/Hello Kitty/Cream/Bluey/White/Hello Kitty/White/Minnie Mouse/Pink/Lilo & Stitch/White/Frozen/Light pink/Minnie Mouse/Light beige/Bambi/Light beige/Lilo & Stitch/Light blue/Lilo & Stitch/Cream/Minnie Mouse/Light blue/Frozen/Pink/Peppa Pig/Pink/Tweety/White/Kuromi/Light blue/Cinnamoroll/Turquoise/Gabby's Dollhouse/Light purple/Pink - 2
    • Cotton joggers - Green/Dark blue - 1
    • Cotton joggers - Green/Dark blue - 2
    • Cap-sleeved top - Dark brown/Dark grey/Pinstriped/Black - 1
    • Cap-sleeved top - Dark brown/Dark grey/Pinstriped/Black - 2
    • Cap-sleeved top - Dark brown/Dark grey/Pinstriped/Black - 3
    • Cap-sleeved top - Dark brown/Dark grey/Pinstriped/Black - 4
    • Cap-sleeved top - Dark brown/Dark grey/Pinstriped/Black - 5
    • Cap-sleeved top - Dark brown/Dark grey/Pinstriped/Black - 6
    • Cotton pyjamas - Turquoise/Dinosaurs/Navy blue/Checked/White/Checked - 1
    • Cotton pyjamas - Turquoise/Dinosaurs/Navy blue/Checked/White/Checked - 2
    • Tailored trousers - Black marl/Grey/Herringbone pattern/Brown/Checked/Dark brown/Pinstriped/Dark brown/Black/Navy blue/Pinstriped - 1
    • Tailored trousers - Black marl/Grey/Herringbone pattern/Brown/Checked/Dark brown/Pinstriped/Dark brown/Black/Navy blue/Pinstriped - 2
    • Tailored trousers - Black marl/Grey/Herringbone pattern/Brown/Checked/Dark brown/Pinstriped/Dark brown/Black/Navy blue/Pinstriped - 3
    • Tailored trousers - Black marl/Grey/Herringbone pattern/Brown/Checked/Dark brown/Pinstriped/Dark brown/Black/Navy blue/Pinstriped - 4
    • Tailored trousers - Black marl/Grey/Herringbone pattern/Brown/Checked/Dark brown/Pinstriped/Dark brown/Black/Navy blue/Pinstriped - 5
    • Tailored trousers - Black marl/Grey/Herringbone pattern/Brown/Checked/Dark brown/Pinstriped/Dark brown/Black/Navy blue/Pinstriped - 6
    A/W 2025
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 1
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 2
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 3
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 4
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 5
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 6
    • Flared High Jeans - Dark denim blue/Dark brown/Denim blue/Black/Dark denim blue - 7
    • Short dress - Burgundy/Black/Leopard print/Dark red/Black - 1
    • Short dress - Burgundy/Black/Leopard print/Dark red/Black - 2
    • Short dress - Burgundy/Black/Leopard print/Dark red/Black - 3
    • Short dress - Burgundy/Black/Leopard print/Dark red/Black - 4
    • Short dress - Burgundy/Black/Leopard print/Dark red/Black - 5
    • Short dress - Burgundy/Black/Leopard print/Dark red/Black - 6

    Short dress

    HK$299.00

    • Bucket bag - Brown/Black/Dark brown/Dark beige - 1
    • Bucket bag - Brown/Black/Dark brown/Dark beige - 2
    • Bucket bag - Brown/Black/Dark brown/Dark beige - 3

    Bucket bag

    HK$299.00

    • Lyocell trousers - Beige/Dark grey marl - 1
    • Lyocell trousers - Beige/Dark grey marl - 2
    • Lyocell trousers - Beige/Dark grey marl - 3
    • Lyocell trousers - Beige/Dark grey marl - 4
    • Lyocell trousers - Beige/Dark grey marl - 5
    • Lyocell trousers - Beige/Dark grey marl - 6