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ESSENTIALS QR CODES

ESSENTIALS QR CODES

How the QR codes work

Use your smartphone camera to scan the QR code found on your H&M ESSENTIALS garment. Then click the link in your camera window to learn more.

Get the full picture

This is your chance to get to know your everyday wear. Explore the full collection, the elevated qualities, and how to care for your H&M ESSENTIALS.

Repurchase your favourites at any time

The H&M ESSENTIALS is a continuous collection of timeless classics constructed to last. Available to repurchase season after season to keep your core wardrobe updated at all times.

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H&M Studio Collection
Leather jacket
HK$3,490.00
Open-back denim dress
HK$379.00
Wide linen-blend trousers
HK$249.00
H&M Studio Collection
Cotton cargo trousers
HK$699.00
Wide High Waist Ankle Jeans
HK$249.00
Linen-blend bootcut trousers
HK$349.00
Viscose-blend pyjamas
HK$249.00
2 pcs
Cowl-neck trench coat
HK$449.00
-63%
H&M Studio Collection
Tie-belt bouclé-weave coat
Discounted priceHK$1,020.00~~Normal priceHK$2,790.00~~
MAMA 3-pack nursing strappy tops
HK$299.00
3 pcs
Flounce-trimmed skirt
HK$699.00
Lace-trimmed cotton blouse
HK$229.00
Padded-cup High Leg Swimsuit
HK$249.00
Padded-cup High Leg Swimsuit
HK$249.00
Kitten-heeled slingbacks
HK$349.00
Lace-inset cotton dress
HK$799.00
Linen-blend double-breasted blazer
HK$549.00
Cotton poplin bustier top
HK$299.00
Cable-knit cardigan
HK$249.00
5-pack trunks
HK$199.00
5 pcs
2-piece polo shirt and shorts set
HK$229.00
2 pcs
Rib-knit beach dress
HK$299.00
Tailored twill trousers
HK$449.00
Embroidered cotton skirt
HK$449.00
Short blazer
HK$299.00
H&M Premium Selection
Wide linen trousers
HK$349.00
2-pack short cotton sleepsuits
HK$199.00
2 pcs
H&M Adorables
3-piece padded changing-bag set
HK$699.00
3 pcs
2-piece waffled cotton set
HK$129.00
2 pcs
Wide High Waist Jeans
HK$249.00
H&M Premium Selection
Linen beach shirt
HK$349.00
5-pack cotton jersey shorts
HK$229.00
5 pcs
H&M Premium Selection
Oversized linen shirt
HK$349.00
H&M Studio Collection
Cotton sweatshirt
HK$549.00
Frill-trimmed dress
HK$249.00
Wide trousers
HK$299.00
S/S 2026
Embroidered blouse
HK$599.00
Cropped tie-back top
HK$349.00
Jacquard-weave dress
HK$349.00
Knot-detail padded bikini top
HK$159.00
Padded-cup High Leg Swimsuit
HK$299.00
Lace-trimmed triangle scarf
HK$199.00
45 g
Flared-skirt denim dress
HK$299.00
S/S 2026
Embroidered linen-blend blouse
HK$549.00
Wide linen-blend trousers
HK$249.00
H&M Move
Medium Support Sports bra with SoftMove™
HK$159.00
Padded-cup swimsuit
HK$229.00
UPF 50 Sun protection set
HK$249.00
2 pcs
Flared-skirt poplin dress
HK$249.00
Ribbed lace-inset top
HK$129.00
Penny loafers
HK$449.00
-60%
Wide pull-on trousers
Discounted priceHK$80.00~~Normal priceHK$199.00~~
H&M Studio Collection
Trainers
HK$799.00
Oversized viscose-blend dress
HK$699.00
Denim shorts
HK$199.00
Satin maxi dress
HK$349.00
H&M Studio Collection
Asymmetric mesh dress
HK$549.00
Flounced crêpe dress
HK$249.00
-44%
H&M Premium Selection
Slim Fit Linen jacket
Discounted priceHK$450.00~~Normal priceHK$799.00~~
Slim Fit Single-breasted jacket
HK$799.00
Rib-knit beach dress
HK$299.00
Collared jacket
HK$379.00
Print-motif cotton T-shirt
HK$99.00
5-pack short cotton sleepsuits
HK$349.00
5 pcs
Lace-bodice dress
HK$549.00
Wide High Waist Ankle Jeans
HK$249.00
Bubble-hem skirt
HK$249.00
2-piece printed sweatshirt set
HK$229.00
2 pcs
H&M Studio Collection
Rib-knit skirt
HK$599.00
2-piece motif-detail sweatshirt set
HK$199.00
2 pcs
Crochet-look hole-knit top
HK$299.00
Collared cardigan
HK$229.00