Members get Conscious points for conscious choices

Make conscious choices such as recycling your clothes or bringing your own shopping bag to the store and start collecting Conscious points! Your Conscious points will transform into Bonus Vouchers, redeemable with your next purchase. (Remember to look out for the Conscious choice marker and continue to make more sustainable choices). • Bringing your own bag when you shop in store: 5 Conscious points. • Recycling clothes you no longer use: a digital Bonus Voucher with 15% off & 20 Conscious points. • Purchasing Conscious choice products: get 1 Conscious point for every purchase of Rs 50.

Some of our membership perks:

Get the H&M APP

How it works.

H&M Membership is a free digital loyalty programme accessible via the H&M app or at where members collect points on every purchase and enjoy exclusive benefits.

The Membership

More — that's what our membership is all about. The more points you collect the better the benefits become. 



About the H&M Membership

The H&M Membership is a completely free and digital membership where you can earn points in different ways, receive free delivery and free returns, get bonus cheques as well as personalised promotions and discounts. Stay updated with all your offers by visiting your account page regularly to see what's new. Join today and enter our world of fashion!