Fashion made from grapes and waste? Welcome to the future.
Our planet doesn’t have enough natural resources for us to keep doing what we’ve been doing. Period. That’s why we need to do things differently.
The fashion industry is one of the most polluting industries in the world, as well as one of the most water intensive. By investing in new technological solutions, we aim to change the way we make, use and say goodbye to clothes. No more tattered jeans in the household trash, and no more heavy reliance on water-intense fabrics. Instead, we want to eliminate waste and let material flow in circles.