Earn points on all your purchases and use them to unlock fashionable rewards, personalised offers and discounts, and gain access to exclusive events. Members get standard delivery, or click & collect, for free. Remember to visit the Club pages regularly to keep up with the latest offers. Join H&M Club and our world of fashion today!
JOIN H&M CLUB
Create an account at hm.com or download the H&M app to sign up.
CHOOSE YOUR REWARDS
There are always several in-store and online offers to choose from. Find them under the H&M Club tab in the H&M app and at hm.com.
GET DIGITAL CLUB CARD
Click on the H&M Club tab in the H&M app or at hm.com to get your digital club card.
REDEEM IN STORE
1. Click on the H&M Club tab to browse through all available offers.
2. Click on the offer you would like to use.
3. Show your smartphone to the cashier.
4. Et voilà, you’re done!
EARN AND USE POINTS
Earn points on all purchases and use them to unlock exclusive discounts, rewards and VIP events.
REDEEM ONLINE
1. Click on the H&M Club tab to browse through all available offers.
2. Pick your favourite items in our online shop and proceed to checkout.
3. Tick the box of the reward you'd like to use.
4. Et voilà, your reward is automatically applied to your shopping bag!
FREE DELIVERY
As a member, you'll get standard delivery, or click & collect, for free. Sounds good? It is.
OFFERS
As a Club member you have access to customised offers. Everything from special discounts, reduced sale prices, to 3 for 2 deals. The possibilities are endless.
EVENTS & SERVICES
We'd love to meet you! As an H&M Club member you can join us at fashion shows, exclusive shopping events and much more. You'll find all available events on your Club pages. H&M Club also offers personal shoppers to help perfect your style or simply give you inspiration. Want to know more? Read about it on your Club pages.
COMPETITIONS
Win fashionable outfits, gift cards, seats at Fashion Week, and more!
Club members are invited to participate in our fashionable competitions.
PARTNERS
H&M Club collaborates with different partners to be able to reward you with everything fashion has to offer - discounts on chic hotels, cinema tickets, subscriptions to the fashion magazines, and so much more. Make sure to check out your club pages for the latest collaborations!
FAQ
H&M Club is an all-digital loyalty program. You will get points on
all your shopping, in-store and online, special offers and rewards,
exclusive event invitations and much more.
You need to be at least 16 years old to join H&M Club.
The membership is connected to your online user account so the forgotten username or password options on hm.com can be used if needed. Click here to recover your username and/or password
If you check the box “remember me” at your login you will always be able to access your Digital Club ID, even when you’re offline. You do however need mobile coverage to be able to redeem your rewards.
No, your Club membership is country specific. If you want to earn points in another country, you need to apply for a membership in that country as well.
Yes, only one person can be registered to each membership account.
Yes, bring your receipt and your mobile phone with your Digital Club Card to the same store were you did your original purchase and the cashier will help you. If you want to call Customer Service to get help with post registration you need to send in a digital copy (e g a picture of the receipt) to Customer Service. If post registering in store, you have up until 7 days after the purchase. Via customer service you have up until 30 days after the purchase to post register.
You can link your Club ID to your personal number. Simply ask a sales advisor at any H&M store to connect your personal number to your Club membership. Afterwards, you will be able to use your personal number to show you are a club member and collect points on all of your purchases.
Login at hm.com with your online user account and go to your profile.
You earn points for all store purchases when you identify yourself as a Club member with your Digital Club Card. You also earn points for all online purchases as a Club member since your membership is connected to your online user profile on hm.com.
Yes, all purchased products will generate points with a few exceptions (e g gift cards and charity items).
Your points expire 24 months after the month during which they were earned.
One currency unit in a purchase equals one earned point. One pound = one point.
For online purchases, your point balance will be updated when your goods are delivered. For store purchases, your point balance will be updated within 24 hours after the purchase.
You can find your current point balance by logging into your account in the H&M app or on the hm.com website.
After you return the article, points you earned on that article will be deducted from your account.
You will receive updated information about your current Club offers on your personal Club page in your H&M app or on the hm.com website as well as via Club News and Fashion News (if you are a Fashion News subscriber).
No. A redeemed reward for a discount cannot be returned and the Club points will not be refunded. However, if you redeem an Online reward and H&M cannot deliver your order, you will be reimbursed for the Club points used to buy the reward.
Yes. Every event has a last cancellation date. If you cancel your booking before the last cancellation date you will be reimbursed for the points spent to book the event. You can cancel your participation after the last cancellation date as well, but you will not be reimbursed for the points spent when booking the event.
You will start receiving Club News when you become a member of the Club.
You can leave the club from your profile page on your H&M app or the hm.com website.
If you want to use your points, you need to do that before leaving. After leaving, all unused points are deleted.
Your membership data will be deleted when you leave H&M Club.
You can unsubscribe from Club News from your profile page on your H&M app or the hm.com website.
For an iPhone and Android smartphone you can use our H&M app. Just download the H&M app in the app store or google play store. For all other smartphone brands you can use the mobile page to use all club offers.