VISUAL SEARCH
Seen something you like and got inspired by? Use Visual Search in the H&M app to explore what we have to offer by using your own photos or screen prints. It recognizes patterns, colours, items, and gives you a list of matching or similar items in stock!
HOW TO VISUAL SEARCH:
1. Open the H&M app on your smartphone
2. Tap the camera icon on the top right corner
3. Snap or upload a photo from your library
4. Crop the image if you want to set focus on a specific area
5. Tap search to upload your photo or screen print
6. View a list of similar or matching items in stock at hm.com
7. Filter or sort to refine your search result
View movie clip: "GET INSPIRED BY LIFE"