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ESSENTIALS QR CODES

ESSENTIALS QR CODES

How the QR codes work

Use your smartphone camera to scan the QR code found on your H&M ESSENTIALS garment. Then click the link in your camera window to learn more.


Get the full picture

This is your chance to get to know your everyday wear. Explore the full collection, the elevated qualities, and how to care for your H&M ESSENTIALS.


Repurchase your favourites at any time

The H&M ESSENTIALS is a continuous collection of timeless classics constructed to last. Available to repurchase season after season to keep your core wardrobe updated at all times.


9936 Products
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    • Ruched cotton blouse-Light turquoise - 1
    • Ruched cotton blouse-Light turquoise - 2
    • Ruched cotton blouse-Light turquoise - 3
    • 2-piece printed cotton set-White/Lemons - 1
    • 2-piece printed cotton set-White/Lemons - 2
    • 2-piece printed cotton set-White/Lemons - 3
    • 2-piece printed cotton set-White/Lemons - 4
    • 2-piece printed cotton set-White/Lemons - 5
    • 2-piece printed cotton set-White/Lemons - 6
    Laura Ashley H&M
    2 pcs
    • Tiered cotton dress-White/Floral - 1
    • Tiered cotton dress-White/Floral - 2
    • Tiered cotton dress-White/Floral - 3
    • Tiered cotton dress-White/Floral - 4
    • Tiered cotton dress-White/Floral - 5
    Laura Ashley H&M
    • Linen shirt-White - 1
    • Linen shirt-White - 2
    • Linen shirt-White - 3
    • Linen shirt-White - 4
    • Linen shirt-White - 5
    H&M Premium Selection

    Linen shirt

    S$ 49.90

    Member price:S$ 37.90

    • Tiered cotton dress-Light pink/Floral - 1
    • Tiered cotton dress-Light pink/Floral - 2
    Laura Ashley H&M
    • Printed cotton top-White/Lemons - 1
    • Printed cotton top-White/Lemons - 2
    • Printed cotton top-White/Lemons - 3
    • Printed cotton top-White/Lemons - 4
    • Printed cotton top-White/Lemons - 5
    Laura Ashley H&M
    • Empire-line cotton dress-Peach/Floral - 1
    • Empire-line cotton dress-Peach/Floral - 2
    • Empire-line cotton dress-Peach/Floral - 3
    • Empire-line cotton dress-Peach/Floral - 4
    • Empire-line cotton dress-Peach/Floral - 5
    • Empire-line cotton dress-Peach/Floral - 6
    Laura Ashley H&M
    • Smocked strappy dress-Red/Beige striped - 1
    • Smocked strappy dress-Red/Beige striped - 2
    • Smocked strappy dress-Red/Beige striped - 3
    • Smocked strappy dress-Red/Beige striped - 4
    • Smocked strappy dress-Red/Beige striped - 5
    • Smocked strappy dress-Red/Beige striped - 6

    Member price:S$ 14.90

    • Cotton muslin pyjamas-Light pink/Strawberries - 1
    • Cotton muslin pyjamas-Light pink/Strawberries - 2
    • Cotton muslin pyjamas-Light pink/Strawberries - 3
    • Cotton muslin pyjamas-Light pink/Strawberries - 4
    • Cotton muslin pyjamas-Light pink/Strawberries - 5
    • Cotton muslin pyjamas-Light pink/Strawberries - 6
    2 pcs
    • Cotton muslin pyjamas-Light yellow/Floral - 1
    • Cotton muslin pyjamas-Light yellow/Floral - 2
    • Cotton muslin pyjamas-Light yellow/Floral - 3
    • Cotton muslin pyjamas-Light yellow/Floral - 4
    • Cotton muslin pyjamas-Light yellow/Floral - 5
    • Cotton muslin pyjamas-Light yellow/Floral - 6
    • Regular Fit T-shirt-Grey marl - 1
    • Regular Fit T-shirt-Grey marl - 2
    • Regular Fit T-shirt-Grey marl - 3
    • Regular Fit T-shirt-Grey marl - 4
    • Regular Fit T-shirt-Grey marl - 5
    • Regular Fit T-shirt-Grey marl - 6
    • Regular Fit T-shirt-Grey marl - 7
    • Printed cotton pyjamas-Cream/Pokémon - 1
    • Printed cotton pyjamas-Cream/Pokémon - 2
    2 pcs
    • Open-back maxi dress-Light denim blue - 1
    • Open-back maxi dress-Light denim blue - 2
    • Open-back maxi dress-Light denim blue - 3
    • Open-back maxi dress-Light denim blue - 4
    • Open-back maxi dress-Light denim blue - 5
    • Open-back maxi dress-Light denim blue - 6
    • Open-back maxi dress-Light denim blue - 7
    • Vest top-Dark blue - 1
    • Vest top-Dark blue - 2
    • Vest top-Dark blue - 3
    • Vest top-Dark blue - 4
    • Vest top-Dark blue - 5

    Vest top

    S$ 14.90

    • Motif-detail T-shirt-Light blue/Crab - 1
    • Motif-detail T-shirt-Light blue/Crab - 2
    • Sweatshirt shorts-Dark dusty pink - 1
    • Sweatshirt shorts-Dark dusty pink - 2
    • Sweatshirt shorts-Dark dusty pink - 3
    • Sweatshirt shorts-Dark dusty pink - 4
    • Sweatshirt shorts-Dark dusty pink - 5
    • Sweatshirt shorts-Dark dusty pink - 6
    • Printed cotton dress-White/Hearts - 1
    • Printed cotton dress-White/Hearts - 2

    Member price:S$ 6.90

    • Printed pyjamas-Light blue/Tigers - 1
    • Printed pyjamas-Light blue/Tigers - 2
    2 pcs
    • Denim pull-on shorts-Denim blue - 1
    • Denim pull-on shorts-Denim blue - 2
    • Denim pull-on shorts-Denim blue - 3
    • Denim pull-on shorts-Denim blue - 4
    • Denim pull-on shorts-Denim blue - 5
    • Denim pull-on shorts-Denim blue - 6
    • Denim pull-on shorts-Denim blue - 7
    • Printed cotton dress-Light pink/Fruits - 1
    • Printed cotton dress-Light pink/Fruits - 2

    Member price:S$ 6.90

    • Printed T-shirt-Cream/Hello Kitty - 1
    • Printed T-shirt-Cream/Hello Kitty - 2
    • Printed T-shirt-Cream/Hello Kitty - 3
    • Printed T-shirt-Cream/Hello Kitty - 4
    • Printed T-shirt-Cream/Hello Kitty - 5
    • Printed T-shirt-Cream/Hello Kitty - 6

    Member price:S$ 8.90

    • Loose Fit T-shirt-White/Monet - 1
    • Loose Fit T-shirt-White/Monet - 2
    • Loose Fit T-shirt-White/Monet - 3
    • Loose Fit T-shirt-White/Monet - 4
    • Loose Fit T-shirt-White/Monet - 5
    • Loose Fit T-shirt-White/Monet - 6
    • Loose Fit T-shirt-White/Monet - 7

    Member price:S$ 15.90

    • Beaded necklace-Red - 1
    • Beaded necklace-Red - 2
    21.45 g
    • 2-piece crinkled cotton set-White/Seashells - 1
    • 2-piece crinkled cotton set-White/Seashells - 2
    • 2-piece crinkled cotton set-White/Seashells - 3
    • 2-piece crinkled cotton set-White/Seashells - 4
    Laura Ashley H&M
    2 pcs
    • Fine-knit cardigan-Black - 1
    • Fine-knit cardigan-Black - 2
    • Fine-knit cardigan-Black - 3
    • Fine-knit cardigan-Black - 4
    • Fine-knit cardigan-Black - 5
    • Fine-knit cardigan-Black - 6
    • High-waisted denim shorts-Dark brown - 1
    • High-waisted denim shorts-Dark brown - 2
    • High-waisted denim shorts-Dark brown - 3
    • High-waisted denim shorts-Dark brown - 4
    • High-waisted denim shorts-Dark brown - 5
    • High-waisted denim shorts-Dark brown - 6
    • High-waisted denim shorts-Dark brown - 7

    Member price:S$ 22.90

    • Cotton jersey polo shirt-Navy blue - 1
    • Cotton jersey polo shirt-Navy blue - 2

    Member price:S$ 9.90

    • Empire-line cotton dress-Blue/Floral - 1
    • Empire-line cotton dress-Blue/Floral - 2
    • Empire-line cotton dress-Blue/Floral - 3
    • Empire-line cotton dress-Blue/Floral - 4
    • Empire-line cotton dress-Blue/Floral - 5
    • Empire-line cotton dress-Blue/Floral - 6
    Laura Ashley H&M
    • Broderie-anglaise cotton dress-Green - 1
    • Broderie-anglaise cotton dress-Green - 2
    • Broderie-anglaise cotton dress-Green - 3
    • Broderie-anglaise cotton dress-Green - 4
    • Broderie-anglaise cotton dress-Green - 5

    Member price:S$ 59.90

    • Frayed denim shorts-Cream - 1
    • Frayed denim shorts-Cream - 2
    • Frayed denim shorts-Cream - 3
    • Frayed denim shorts-Cream - 4
    • Frayed denim shorts-Cream - 5
    • Frayed denim shorts-Cream - 6
    • Frayed denim shorts-Cream - 7
    • Frayed denim shorts-Cream - 8
    • Printed T-shirt-White/Sanrio - 1
    • Printed T-shirt-White/Sanrio - 2
    • Printed T-shirt-White/Sanrio - 3
    • Printed T-shirt-White/Sanrio - 4
    • Printed T-shirt-White/Sanrio - 5
    • Flounce-trimmed cotton top-White/Floral - 1
    • Flounce-trimmed cotton top-White/Floral - 2
    • Flounce-trimmed cotton top-White/Floral - 3
    • Flounce-trimmed cotton top-White/Floral - 4
    • Flounce-trimmed cotton top-White/Floral - 5
    Laura Ashley H&M
    • Linen-blend blouse-Pink - 1
    • Linen-blend blouse-Pink - 2
    • Linen-blend blouse-Pink - 3
    • Linen-blend blouse-Pink - 4
    • Linen-blend blouse-Pink - 5
    H&M Premium Selection
    • Oversized linen-blend shirt-White - 1
    • Oversized linen-blend shirt-White - 2
    • Oversized linen-blend shirt-White - 3
    • Oversized linen-blend shirt-White - 4
    H&M Premium Selection
    • Ribbed cotton vest top-Black - 1
    • Ribbed cotton vest top-Black - 2
    • Ribbed cotton vest top-Black - 3
    • Ribbed cotton vest top-Black - 4
    • Ribbed cotton vest top-Black - 5

    Member price:S$ 14.90

    • Printed jersey leggings-Light pink/Strawberries - 1
    • Printed jersey leggings-Light pink/Strawberries - 2

    Member price:S$ 8.90

    • Flounce-trimmed cotton top-White/Roses - 1
    • Flounce-trimmed cotton top-White/Roses - 2
    • Flounce-trimmed cotton top-White/Roses - 3
    • Flounce-trimmed cotton top-White/Roses - 4
    • Flounce-trimmed cotton top-White/Roses - 5
    • Flounce-trimmed cotton top-White/Roses - 6
    Laura Ashley H&M
    • Tiered viscose skirt-White/Floral - 1
    • Tiered viscose skirt-White/Floral - 2
    Laura Ashley H&M
    • Ribbed cotton set-Light beige/Dark beige striped - 1
    • Ribbed cotton set-Light beige/Dark beige striped - 2
    • Ribbed cotton set-Light beige/Dark beige striped - 3

    Member price:S$ 11.90

    2 pcs
    • Oversized linen-blend shirt-Light blue/Striped - 1
    • Oversized linen-blend shirt-Light blue/Striped - 2
    • Oversized linen-blend shirt-Light blue/Striped - 3
    • Oversized linen-blend shirt-Light blue/Striped - 4
    • Oversized linen-blend shirt-Light blue/Striped - 5
    • Oversized linen-blend shirt-Light blue/Striped - 6
    H&M Premium Selection
    • Printed T-shirt-Red/My Melody - 1
    • Printed T-shirt-Red/My Melody - 2
    • Capri leggings-Black - 1
    • Capri leggings-Black - 2
    • Capri leggings-Black - 3
    • Capri leggings-Black - 4
    • Capri leggings-Black - 5
    • Tailored linen-blend trousers-Dark brown - 1
    • Tailored linen-blend trousers-Dark brown - 2
    • Tailored linen-blend trousers-Dark brown - 3
    • Tailored linen-blend trousers-Dark brown - 4
    • Tailored linen-blend trousers-Dark brown - 5
    • Tailored linen-blend trousers-Dark brown - 6

    Member price:S$ 37.90

    • Linen shirt-Black - 1
    • Linen shirt-Black - 2
    • Linen shirt-Black - 3
    • Linen shirt-Black - 4
    H&M Premium Selection

    Linen shirt

    S$ 49.90

    Member price:S$ 37.90

    • Jelly ballet flats-Light turquoise - 1
    • Jelly ballet flats-Light turquoise - 2
    • Jelly ballet flats-Light turquoise - 3
    • Jelly ballet flats-Light turquoise - 4
    • Ribbed vest top-Light beige marl - 1
    • Ribbed vest top-Light beige marl - 2
    • Ribbed vest top-Light beige marl - 3
    • Ribbed vest top-Light beige marl - 4
    • Ribbed vest top-Light beige marl - 5
    • Ribbed vest top-Light beige marl - 6