New brand H&M Move, launching worldwide August 4th, is embarking on a bold mission to democratise sportswear and get the whole world and every body moving, however they move.

Læs historien

21 juli 2022.

INSIDE H&M

Klar til skolestart? En lektion i lag-på-lag

At gøre dine børn klar til et nyt skoleår og til alt det, vejret kan byde på, er ikke altid så nemt. Lad os hjælpe dig lidt på vej med vores guide til, hvordan du bruger lag til din fordel, så børnene kan være varme, tørre og føle sig godt tilpas – hele året rundt.

Læs historien

14 juli 2022.

INSIDE H&M

Let’s go back to school in style

As the bells are ringing for new beginnings, H&M helps get kids ready with everything they need for school start.

Læs historien

16 juni 2022.

THE ITEM

Crochet is all the craze

Crochet clothing is taking over as the number one must-have for fashionistas

Læs historien

1 juni 2022.

INSIDE H&M

Pride 2022: My chosen family

For many within the LGBTQIA+ community, family is something you choose.

Læs historien

12 maj 2022.

INSIDE H&M

SmileyWorld x H&M

Follow the smiles! H&M teams up with SmileyWorld for a summer kids’ collection.

Læs historien

5 maj 2022.

INSIDE H&M

From moments to memories

Say hello to summer in swimwear containing recycled fibres — for the whole family!

Læs historien

28 april 2022.

INSIDE H&M

India Mahdavi x H&M HOME: One colour is never enough

She’s known for her playful palettes and her impeccable style. The H&M HOME designer collab 2022 brings the colourful world of India Mahdavi — acclaimed interior designer and architect — into your everyday life.

Læs historien

19 april 2022.

INSIDE H&M

GCA 2022: 5 innovations transforming fashion

Meet the mind-blowing materials, technologies and solutions paving the way to a new era in fashion.

Læs historien