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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Wide Ultra High Jeans - Light denim blue/Beige/Black/Light denim blue/Beige/Pale denim blue - 1
    • Wide Ultra High Jeans - Light denim blue/Beige/Black/Light denim blue/Beige/Pale denim blue - 2
    • Wide Ultra High Jeans - Light denim blue/Beige/Black/Light denim blue/Beige/Pale denim blue - 3

    Wide Ultra High Jeans

    S$ 49.90 / 25,51 €

    • Wide trousers - Black/Dark grey - 1
    • Wide trousers - Black/Dark grey - 2
    • Wide trousers - Black/Dark grey - 3
    • Wide trousers - Black/Dark grey - 4
    • Wide trousers - Black/Dark grey - 5

    Wide trousers

    S$ 39.90 / 20,40 €

    • Slim Fit Tailored trousers - Grey/Black/Dark blue/Dark grey/Beige/Dark brown/Dark brown/Beige/Navy blue - 1
    • Slim Fit Tailored trousers - Grey/Black/Dark blue/Dark grey/Beige/Dark brown/Dark brown/Beige/Navy blue - 2
    • Slim Fit Tailored trousers - Grey/Black/Dark blue/Dark grey/Beige/Dark brown/Dark brown/Beige/Navy blue - 3
    • Slim Fit Tailored trousers - Grey/Black/Dark blue/Dark grey/Beige/Dark brown/Dark brown/Beige/Navy blue - 4

    Slim Fit Tailored trousers

    S$ 49.90 / 25,51 €

    • Heeled sandals - Black - 1
    • Heeled sandals - Black - 2
    • Heeled sandals - Black - 3
    • Heeled sandals - Black - 4
    • Heeled sandals - Black - 5

    Heeled sandals

    S$ 49.90 / 25,51 €

    • Warm-lined boots - Dark brown/Black - 1
    • Warm-lined boots - Dark brown/Black - 2
    • Warm-lined boots - Dark brown/Black - 3

    Warm-lined boots

    S$ 79.90 / 40,85 €

    • Embellished ballet pumps - Navy blue/Red - 1
    • Embellished ballet pumps - Navy blue/Red - 2
    • Embellished ballet pumps - Navy blue/Red - 3
    • Embellished ballet pumps - Navy blue/Red - 4
    • Embellished ballet pumps - Navy blue/Red - 5
    • Embellished ballet pumps - Navy blue/Red - 6

    Embellished ballet pumps

    S$ 49.90 / 25,51 €

    • Wide Ultra High Jeans - Denim blue - 1
    • Wide Ultra High Jeans - Denim blue - 2

    Wide Ultra High Jeans

    S$ 54.90 / 28,07 €

    • Tailored trousers - Dark grey/Checked/Dark brown - 1
    • Tailored trousers - Dark grey/Checked/Dark brown - 2
    • Tailored trousers - Dark grey/Checked/Dark brown - 3
    • Tailored trousers - Dark grey/Checked/Dark brown - 4
    • Tailored trousers - Dark grey/Checked/Dark brown - 5
    • Tailored trousers - Dark grey/Checked/Dark brown - 6
    • Tailored trousers - Dark grey/Checked/Dark brown - 7

    Tailored trousers

    S$ 64.90 / 33,18 €

    • Midi skirt - Light beige/Black - 1
    • Midi skirt - Light beige/Black - 2
    • Midi skirt - Light beige/Black - 3
    • Midi skirt - Light beige/Black - 4
    • Midi skirt - Light beige/Black - 5

    Midi skirt

    S$ 64.90 / 33,18 €

    • Mesh Mary Jane ballet pumps - Black/Brown/Leopard print - 1
    • Mesh Mary Jane ballet pumps - Black/Brown/Leopard print - 2
    • Mesh Mary Jane ballet pumps - Black/Brown/Leopard print - 3
    • Mesh Mary Jane ballet pumps - Black/Brown/Leopard print - 4

    Mesh Mary Jane ballet pumps

    S$ 39.90 / 20,40 €

    • Side-striped jeans - Light denim blue/Kodak - 1
    • Side-striped jeans - Light denim blue/Kodak - 2
    • Side-striped jeans - Light denim blue/Kodak - 3
    • Side-striped jeans - Light denim blue/Kodak - 4
    • Side-striped jeans - Light denim blue/Kodak - 5
    • Side-striped jeans - Light denim blue/Kodak - 6
    • Side-striped jeans - Light denim blue/Kodak - 7
    • Side-striped jeans - Light denim blue/Kodak - 8

    Side-striped jeans

    S$ 64.90 / 33,18 €

    • Wide Regular Jeans - Light grey/Pale denim blue/Pale denim blue - 1
    • Wide Regular Jeans - Light grey/Pale denim blue/Pale denim blue - 2

    Wide Regular Jeans

    S$ 54.90 / 28,07 €

    • Flared Ultra High Jeans - Pale denim blue/Light denim blue - 1
    • Flared Ultra High Jeans - Pale denim blue/Light denim blue - 2
    • Flared Ultra High Jeans - Pale denim blue/Light denim blue - 3
    • Flared Ultra High Jeans - Pale denim blue/Light denim blue - 4
    • Flared Ultra High Jeans - Pale denim blue/Light denim blue - 5
    • Flared Ultra High Jeans - Pale denim blue/Light denim blue - 6

    Flared Ultra High Jeans

    S$ 64.90 / 33,18 €

    • Fitted cotton shirt - White - 1
    • Fitted cotton shirt - White - 2
    • Fitted cotton shirt - White - 3
    • Fitted cotton shirt - White - 4
    • Fitted cotton shirt - White - 5
    • Fitted cotton shirt - White - 6
    H&M Studio Collection

    Fitted cotton shirt

    S$ 129.90 / 66,42 €

    • Belted twill shorts - Black - 1
    • Belted twill shorts - Black - 2
    • Belted twill shorts - Black - 3
    • Belted twill shorts - Black - 4
    • Belted twill shorts - Black - 5

    Belted twill shorts

    S$ 44.90 / 22,96 €

    • Printed cargo joggers - Khaki green/TMNT - 1
    • Printed cargo joggers - Khaki green/TMNT - 2

    Printed cargo joggers

    S$ 29.90 / 15,29 €

    • Linen-blend trousers - Red/Dark mole/Dark khaki green/Dark brown/Black - 1
    • Linen-blend trousers - Red/Dark mole/Dark khaki green/Dark brown/Black - 2
    • Linen-blend trousers - Red/Dark mole/Dark khaki green/Dark brown/Black - 3
    • Linen-blend trousers - Red/Dark mole/Dark khaki green/Dark brown/Black - 4
    • Linen-blend trousers - Red/Dark mole/Dark khaki green/Dark brown/Black - 5
    • Linen-blend trousers - Red/Dark mole/Dark khaki green/Dark brown/Black - 6

    Linen-blend trousers

    S$ 49.90 / 25,51 €

    • Mesh ballet pumps - Black - 1
    • Mesh ballet pumps - Black - 2
    • Mesh ballet pumps - Black - 3
    • Mesh ballet pumps - Black - 4

    Mesh ballet pumps

    S$ 39.90 / 20,40 €

    • Loose Fit Tailored trousers - Navy blue - 1
    • Loose Fit Tailored trousers - Navy blue - 2
    • Loose Fit Tailored trousers - Navy blue - 3
    • Loose Fit Tailored trousers - Navy blue - 4
    • Loose Fit Tailored trousers - Navy blue - 5
    • Loose Fit Tailored trousers - Navy blue - 6
    • Loose Fit Tailored trousers - Navy blue - 7
    • Loose Fit Tailored trousers - Navy blue - 8

    Loose Fit Tailored trousers

    S$ 64.90 / 33,18 €

    • Wide Ultra High Jeans - Light denim blue/Beige/Black/Light denim blue/Beige/Pale denim blue - 1
    • Wide Ultra High Jeans - Light denim blue/Beige/Black/Light denim blue/Beige/Pale denim blue - 2
    • Wide Ultra High Jeans - Light denim blue/Beige/Black/Light denim blue/Beige/Pale denim blue - 3

    Wide Ultra High Jeans

    S$ 49.90 / 25,51 €

    • Heeled ankle boots - Black/Brown - 1
    • Heeled ankle boots - Black/Brown - 2
    • Heeled ankle boots - Black/Brown - 3

    Heeled ankle boots

    S$ 64.90 / 33,18 €

    • Patent Mary Janes - Black - 1
    • Patent Mary Janes - Black - 2
    • Patent Mary Janes - Black - 3

    Patent Mary Janes

    S$ 59.90 / 30,63 €

    • Relaxed Fit Cotton trousers - Dark brown - 1
    • Relaxed Fit Cotton trousers - Dark brown - 2
    • Relaxed Fit Cotton trousers - Dark brown - 3
    • Relaxed Fit Cotton trousers - Dark brown - 4
    • Relaxed Fit Cotton trousers - Dark brown - 5
    • Relaxed Fit Cotton trousers - Dark brown - 6

    Relaxed Fit Cotton trousers

    S$ 64.90 / 33,18 €

    • Straight High Jeans - White/Dark denim blue/Denim grey/Denim blue/Denim blue - 1
    • Straight High Jeans - White/Dark denim blue/Denim grey/Denim blue/Denim blue - 2
    • Straight High Jeans - White/Dark denim blue/Denim grey/Denim blue/Denim blue - 3
    • Straight High Jeans - White/Dark denim blue/Denim grey/Denim blue/Denim blue - 4
    • Straight High Jeans - White/Dark denim blue/Denim grey/Denim blue/Denim blue - 5

    Straight High Jeans

    S$ 64.90 / 33,18 €

    • Wide Regular Jeans - Light denim blue/Black - 1
    • Wide Regular Jeans - Light denim blue/Black - 2

    Wide Regular Jeans

    S$ 79.90 / 40,85 €

    • Slim Fit Suit trousers - Brown/Light beige - 1
    • Slim Fit Suit trousers - Brown/Light beige - 2
    • Slim Fit Suit trousers - Brown/Light beige - 3
    • Slim Fit Suit trousers - Brown/Light beige - 4
    • Slim Fit Suit trousers - Brown/Light beige - 5

    Slim Fit Suit trousers

    S$ 79.90 / 40,85 €

    • Studded sandals - Brown/Silver-coloured - 1
    • Studded sandals - Brown/Silver-coloured - 2
    • Studded sandals - Brown/Silver-coloured - 3
    • Studded sandals - Brown/Silver-coloured - 4
    • Studded sandals - Brown/Silver-coloured - 5

    Studded sandals

    S$ 59.90 / 30,63 €

    • 2-piece ribbed cotton set - Greige/Navy blue/Light blue/Light beige - 1
    • 2-piece ribbed cotton set - Greige/Navy blue/Light blue/Light beige - 2
    • 2-piece ribbed cotton set - Greige/Navy blue/Light blue/Light beige - 3
    H&M Adorables

    2-piece ribbed cotton set

    S$ 29.90 / 15,29 €

    • Heeled strappy sandals - Burgundy/Black/Gold-coloured - 1
    • Heeled strappy sandals - Burgundy/Black/Gold-coloured - 2
    • Heeled strappy sandals - Burgundy/Black/Gold-coloured - 3
    • Heeled strappy sandals - Burgundy/Black/Gold-coloured - 4
    • Heeled strappy sandals - Burgundy/Black/Gold-coloured - 5

    Heeled strappy sandals

    S$ 49.90 / 25,51 €

    • Pencil skirt - Grey/Dogtooth pattern - 1
    • Pencil skirt - Grey/Dogtooth pattern - 2
    • Pencil skirt - Grey/Dogtooth pattern - 3
    • Pencil skirt - Grey/Dogtooth pattern - 4
    • Pencil skirt - Grey/Dogtooth pattern - 5
    • Pencil skirt - Grey/Dogtooth pattern - 6

    Pencil skirt

    S$ 49.90 / 25,51 €