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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Vest top - Burgundy/Dark grey/Checked/Black - 1
    • Vest top - Burgundy/Dark grey/Checked/Black - 2
    • Vest top - Burgundy/Dark grey/Checked/Black - 3
    • Vest top - Burgundy/Dark grey/Checked/Black - 4
    • Vest top - Burgundy/Dark grey/Checked/Black - 5
    • Vest top - Burgundy/Dark grey/Checked/Black - 6

    Vest top

    S$ 24.90

    • Patterned swim shorts - Red/Striped/Mole/White striped - 1
    • Patterned swim shorts - Red/Striped/Mole/White striped - 2
    • Patterned swim shorts - Red/Striped/Mole/White striped - 3
    • Patterned swim shorts - Red/Striped/Mole/White striped - 4
    • Patterned swim shorts - Red/Striped/Mole/White striped - 5

    Patterned swim shorts

    S$ 29.90

    • Linen-blend dress - Cream - 1
    • Linen-blend dress - Cream - 2
    • Linen-blend dress - Cream - 3
    • Linen-blend dress - Cream - 4
    • Linen-blend dress - Cream - 5
    • Linen-blend dress - Cream - 6
    • Linen-blend dress - Cream - 7
    • Linen-blend dress - Cream - 8
    Lorena Saravia H&M

    Linen-blend dress

    S$ 149.90

    • Viscose-blend shirt - Olive green/Black/White patterned/Powder pink - 1
    • Viscose-blend shirt - Olive green/Black/White patterned/Powder pink - 2

    Viscose-blend shirt

    S$ 49.90

    • Velour pyjamas - White/Pikachu/White/Pokémon - 1
    • Velour pyjamas - White/Pikachu/White/Pokémon - 2

    Velour pyjamas

    S$ 29.90

    • Leather belt - Black - 1
    • Leather belt - Black - 2
    H&M Premium Selection

    Leather belt

    S$ 49.90

    • Leather belt - Brown/Faux crocodile - 1
    • Leather belt - Brown/Faux crocodile - 2

    Leather belt

    S$ 49.90

    • Fitted T-shirt - Cream/White/Olive green/Light pink/Navy blue/Black - 1
    • Fitted T-shirt - Cream/White/Olive green/Light pink/Navy blue/Black - 2
    • Fitted T-shirt - Cream/White/Olive green/Light pink/Navy blue/Black - 3
    • Fitted T-shirt - Cream/White/Olive green/Light pink/Navy blue/Black - 4
    • Fitted T-shirt - Cream/White/Olive green/Light pink/Navy blue/Black - 5

    Fitted T-shirt

    S$ 14.90

    • Fleece dressing gown - Blue/Sonic the Hedgehog/Cream/Spider-Man - 1
    • Fleece dressing gown - Blue/Sonic the Hedgehog/Cream/Spider-Man - 2

    Fleece dressing gown

    S$ 39.90

    • Fleece dressing gown - Cream/Spider-Man/Blue/Sonic the Hedgehog - 1
    • Fleece dressing gown - Cream/Spider-Man/Blue/Sonic the Hedgehog - 2

    Fleece dressing gown

    S$ 39.90

    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 1
    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 2
    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 3
    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 4
    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 5
    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 6
    • Wide rib-knit trousers - Brown/Beige/Light beige/Striped/Navy blue - 7

    Wide rib-knit trousers

    S$ 39.90

    • 5-pack jersey tops - Mint green/Pink/Light purple/Mint green/Dark grey/Spotted/Pink/White/Grey/Hearts/Plum/Hearts/Purple/Turquoise/Dark red/Pink - 1
    • 5-pack jersey tops - Mint green/Pink/Light purple/Mint green/Dark grey/Spotted/Pink/White/Grey/Hearts/Plum/Hearts/Purple/Turquoise/Dark red/Pink - 2
    New Price

    5-pack jersey tops

    S$ 39.90

    • Bow collar blouse - Cream/Black patterned/Light blue - 1
    • Bow collar blouse - Cream/Black patterned/Light blue - 2
    • Bow collar blouse - Cream/Black patterned/Light blue - 3
    • Bow collar blouse - Cream/Black patterned/Light blue - 4
    • Bow collar blouse - Cream/Black patterned/Light blue - 5
    • Bow collar blouse - Cream/Black patterned/Light blue - 6
    • Bow collar blouse - Cream/Black patterned/Light blue - 7

    Bow collar blouse

    S$ 29.90

    • Cotton top - Pink/White/Beige/Pink/White/Striped - 1
    • Cotton top - Pink/White/Beige/Pink/White/Striped - 2
    • Cotton top - Pink/White/Beige/Pink/White/Striped - 3
    • Cotton top - Pink/White/Beige/Pink/White/Striped - 4
    • Cotton top - Pink/White/Beige/Pink/White/Striped - 5

    Cotton top

    S$ 12.90

    • Roll-edge jumper - Cream/Pigeon blue - 1
    • Roll-edge jumper - Cream/Pigeon blue - 2
    • Roll-edge jumper - Cream/Pigeon blue - 3
    • Roll-edge jumper - Cream/Pigeon blue - 4
    • Roll-edge jumper - Cream/Pigeon blue - 5
    • Roll-edge jumper - Cream/Pigeon blue - 6
    • Roll-edge jumper - Cream/Pigeon blue - 7

    Roll-edge jumper

    S$ 39.90

    • Fine-knit cardigan - Grey marl/Navy blue/Light beige marl - 1
    • Fine-knit cardigan - Grey marl/Navy blue/Light beige marl - 2
    • Fine-knit cardigan - Grey marl/Navy blue/Light beige marl - 3
    • Fine-knit cardigan - Grey marl/Navy blue/Light beige marl - 4
    • Fine-knit cardigan - Grey marl/Navy blue/Light beige marl - 5
    • Fine-knit cardigan - Grey marl/Navy blue/Light beige marl - 6

    Fine-knit cardigan

    S$ 59.90

    • Cashmere-blend jumper - Cream/Black - 1
    • Cashmere-blend jumper - Cream/Black - 2
    • Cashmere-blend jumper - Cream/Black - 3
    • Cashmere-blend jumper - Cream/Black - 4
    • Cashmere-blend jumper - Cream/Black - 5
    H&M Premium Selection

    Cashmere-blend jumper

    S$ 199.90

    • 5-pack bodysuits - Light turquoise/White/White/Light pink/White/White/Grey/Black/Blue/Dusty green/White/Navy blue/Dusty green/White/Beige/Purple/Dark red/Turquoise/Beige - 1
    • 5-pack bodysuits - Light turquoise/White/White/Light pink/White/White/Grey/Black/Blue/Dusty green/White/Navy blue/Dusty green/White/Beige/Purple/Dark red/Turquoise/Beige - 2

    5-pack bodysuits

    S$ 24.90

    • Oversized printed T-shirt - Pink/Mickey Mouse/Cream/Hot Wheels/Grey marl/Batwheels/Grey/Sonic the Hedgehog/White/Stumble Guys/Dark grey/Minecraft/White/Pokémon/Light grey/NBA/Blue/Chip 'n Dale - 1
    • Oversized printed T-shirt - Pink/Mickey Mouse/Cream/Hot Wheels/Grey marl/Batwheels/Grey/Sonic the Hedgehog/White/Stumble Guys/Dark grey/Minecraft/White/Pokémon/Light grey/NBA/Blue/Chip 'n Dale - 2
    New Price

    Oversized printed T-shirt

    S$ 14.90

    • Interlock top - Black/White/Brown - 1
    • Interlock top - Black/White/Brown - 2
    • Interlock top - Black/White/Brown - 3
    • Interlock top - Black/White/Brown - 4
    • Interlock top - Black/White/Brown - 5
    • Interlock top - Black/White/Brown - 6
    • Interlock top - Black/White/Brown - 7

    Interlock top

    S$ 29.90