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Happy New Year from H&M Loooptopia!

We've got some special guests paying us a visit over the next couple of weeks - Squishmallows!

The Squishmallows have come for a holiday in Looop City and they've got themselves lost! Can you find them to win some great prizes?

We've got an amazing Limited UGC prize - a Rodry the Bearded Dragon Sholuder Pet - for the first 10,000 players to find the hidden Squishmallows around Looop City*.

🔍 Find the hidden Squishmallows over three different days


 


♾ Day 1 - Win Looops and get an XP Boost


 


🎒 Day 2 - Win an in-game Rodry the Bearded Dragon backpack


 


🏆 Day 3 - Win Limited UGC prize (first 10k players only*)


 


🔮 Earn Badges for completing each day's challenge


 


✨ Use the Portal to visit the Squishmallows experience for more prizes


* After the 10K UGC items have gone, players will earn the Shoulder Pet as an in-game item only.
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    • Lion earrings - Dark brown - 1
    • Lion earrings - Dark brown - 2
    • Lion earrings - Dark brown - 3
    • Lion earrings - Dark brown - 4
    Lorena Saravia H&M

    Lion earrings

    S$ 49.90

    • Denim jeggings - Denim blue/Light denim blue/Denim black/Dark denim blue - 1
    • Denim jeggings - Denim blue/Light denim blue/Denim black/Dark denim blue - 2
    • Denim jeggings - Denim blue/Light denim blue/Denim black/Dark denim blue - 3
    • Denim jeggings - Denim blue/Light denim blue/Denim black/Dark denim blue - 4
    • Denim jeggings - Denim blue/Light denim blue/Denim black/Dark denim blue - 5
    • Denim jeggings - Denim blue/Light denim blue/Denim black/Dark denim blue - 6

    Denim jeggings

    S$ 17.90

    • Pleated skort - Dark grey/Checked - 1
    • Pleated skort - Dark grey/Checked - 2
    • Pleated skort - Dark grey/Checked - 3
    • Pleated skort - Dark grey/Checked - 4
    • Pleated skort - Dark grey/Checked - 5
    • Pleated skort - Dark grey/Checked - 6

    Pleated skort

    S$ 49.90

    • Jersey peplum top - Black/Dark grey/Dark brown - 1
    • Jersey peplum top - Black/Dark grey/Dark brown - 2
    • Jersey peplum top - Black/Dark grey/Dark brown - 3
    • Jersey peplum top - Black/Dark grey/Dark brown - 4
    • Jersey peplum top - Black/Dark grey/Dark brown - 5
    • Jersey peplum top - Black/Dark grey/Dark brown - 6

    Jersey peplum top

    S$ 29.90

    • Wide trousers - Black/Burgundy/Pinstriped - 1
    • Wide trousers - Black/Burgundy/Pinstriped - 2
    • Wide trousers - Black/Burgundy/Pinstriped - 3
    • Wide trousers - Black/Burgundy/Pinstriped - 4
    • Wide trousers - Black/Burgundy/Pinstriped - 5

    Wide trousers

    S$ 39.90

    • Leggings - Blue/Black/Black/Leopard print/Cream/Bows/Pink/Hearts/Pink/Floral/Cream/Teddy bears/Black/Hearts/Light grey marl/Rainbows/Light pink/Deer/Peach/Harlequin-patterned/Pink/Hearts/White/Harlequin-patterned/Navy blue/Hearts/Brown/Leopard-print/Pink/Unicorns/Natural white/Floral/Black/Unicorns - 1
    • Leggings - Blue/Black/Black/Leopard print/Cream/Bows/Pink/Hearts/Pink/Floral/Cream/Teddy bears/Black/Hearts/Light grey marl/Rainbows/Light pink/Deer/Peach/Harlequin-patterned/Pink/Hearts/White/Harlequin-patterned/Navy blue/Hearts/Brown/Leopard-print/Pink/Unicorns/Natural white/Floral/Black/Unicorns - 2
    New Price

    Leggings

    S$ 14.90

    Member price:S$ 9.90

    • 3-pack cotton tops - Black/Grey marl/White/Light pink/White/Grey marl - 1
    • 3-pack cotton tops - Black/Grey marl/White/Light pink/White/Grey marl - 2

    3-pack cotton tops

    S$ 29.90

    • 2-pack jersey tops - Dark brown/Cream/White/Black - 1
    • 2-pack jersey tops - Dark brown/Cream/White/Black - 2

    2-pack jersey tops

    S$ 24.90

    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 1
    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 2
    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 3
    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 4
    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 5
    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 6
    • Loose Fit Zip-through hoodie - Grey marl/Dark blue/Burgundy/Dark brown - 7
    New Price

    Loose Fit Zip-through hoodie

    S$ 59.90

    • Wide tailored trousers - Dark brown/Burgundy/Black/Dark grey/Checked - 1
    • Wide tailored trousers - Dark brown/Burgundy/Black/Dark grey/Checked - 2
    • Wide tailored trousers - Dark brown/Burgundy/Black/Dark grey/Checked - 3
    • Wide tailored trousers - Dark brown/Burgundy/Black/Dark grey/Checked - 4
    • Wide tailored trousers - Dark brown/Burgundy/Black/Dark grey/Checked - 5
    • Wide tailored trousers - Dark brown/Burgundy/Black/Dark grey/Checked - 6

    Wide tailored trousers

    S$ 49.90

    • Pull-on trousers - White/Floral/Light blue - 1
    • Pull-on trousers - White/Floral/Light blue - 2

    Pull-on trousers

    S$ 14.90

    • Flared jeggings - Washed black/Dark denim blue/Denim blue/Floral/Denim blue/Pink/Denim blue/Berries - 1
    • Flared jeggings - Washed black/Dark denim blue/Denim blue/Floral/Denim blue/Pink/Denim blue/Berries - 2
    • Flared jeggings - Washed black/Dark denim blue/Denim blue/Floral/Denim blue/Pink/Denim blue/Berries - 3
    • Flared jeggings - Washed black/Dark denim blue/Denim blue/Floral/Denim blue/Pink/Denim blue/Berries - 4

    Flared jeggings

    S$ 19.90

    • Oval sunglasses - Brown/Tortoiseshell-patterned/Orange/Tortoiseshell pattern - 1
    • Oval sunglasses - Brown/Tortoiseshell-patterned/Orange/Tortoiseshell pattern - 2
    • Oval sunglasses - Brown/Tortoiseshell-patterned/Orange/Tortoiseshell pattern - 3
    • Oval sunglasses - Brown/Tortoiseshell-patterned/Orange/Tortoiseshell pattern - 4
    • Oval sunglasses - Brown/Tortoiseshell-patterned/Orange/Tortoiseshell pattern - 5

    Oval sunglasses

    S$ 14.90

    • Oversized print-motif sweatshirt - Blue/Lilo & Stitch/Light grey/Kuromi/Dark grey/Kuromi/Dusty turquoise/Snoopy/Dark grey/Pusheen the Cat/White/Lilo & Stitch/Purple/SmileyWorld®/Light green//SmileyWorld®/Pink/Miffy - 1
    • Oversized print-motif sweatshirt - Blue/Lilo & Stitch/Light grey/Kuromi/Dark grey/Kuromi/Dusty turquoise/Snoopy/Dark grey/Pusheen the Cat/White/Lilo & Stitch/Purple/SmileyWorld®/Light green//SmileyWorld®/Pink/Miffy - 2
    • Oversized print-motif sweatshirt - Blue/Lilo & Stitch/Light grey/Kuromi/Dark grey/Kuromi/Dusty turquoise/Snoopy/Dark grey/Pusheen the Cat/White/Lilo & Stitch/Purple/SmileyWorld®/Light green//SmileyWorld®/Pink/Miffy - 3
    • Oversized print-motif sweatshirt - Blue/Lilo & Stitch/Light grey/Kuromi/Dark grey/Kuromi/Dusty turquoise/Snoopy/Dark grey/Pusheen the Cat/White/Lilo & Stitch/Purple/SmileyWorld®/Light green//SmileyWorld®/Pink/Miffy - 4
    • Oversized print-motif sweatshirt - Blue/Lilo & Stitch/Light grey/Kuromi/Dark grey/Kuromi/Dusty turquoise/Snoopy/Dark grey/Pusheen the Cat/White/Lilo & Stitch/Purple/SmileyWorld®/Light green//SmileyWorld®/Pink/Miffy - 5
    • Oversized print-motif sweatshirt - Blue/Lilo & Stitch/Light grey/Kuromi/Dark grey/Kuromi/Dusty turquoise/Snoopy/Dark grey/Pusheen the Cat/White/Lilo & Stitch/Purple/SmileyWorld®/Light green//SmileyWorld®/Pink/Miffy - 6
    New Price

    Oversized print-motif sweatshirt

    S$ 29.90

    • Cotton T-shirt - Dark brown/Dark khaki green/Grey/Black/Navy blue - 1
    • Cotton T-shirt - Dark brown/Dark khaki green/Grey/Black/Navy blue - 2
    • Cotton T-shirt - Dark brown/Dark khaki green/Grey/Black/Navy blue - 3
    • Cotton T-shirt - Dark brown/Dark khaki green/Grey/Black/Navy blue - 4
    • Cotton T-shirt - Dark brown/Dark khaki green/Grey/Black/Navy blue - 5

    Cotton T-shirt

    S$ 12.90

    Member price:S$ 9.90

    • Merino wool jersey top - Beige marl/Khaki green - 1
    • Merino wool jersey top - Beige marl/Khaki green - 2
    • Merino wool jersey top - Beige marl/Khaki green - 3
    H&M Adorables

    Merino wool jersey top

    S$ 39.90

    • Belted dress - Black marl - 1
    • Belted dress - Black marl - 2
    • Belted dress - Black marl - 3
    • Belted dress - Black marl - 4
    • Belted dress - Black marl - 5
    • Belted dress - Black marl - 6

    Belted dress

    S$ 49.90

    • Bow-back dress - Black/Dark red - 1
    • Bow-back dress - Black/Dark red - 2
    • Bow-back dress - Black/Dark red - 3
    • Bow-back dress - Black/Dark red - 4
    • Bow-back dress - Black/Dark red - 5

    Bow-back dress

    S$ 49.90

    • Printed crew-neck sweatshirt - Light blue/New York '92/Yellow/Athlétisme/Blue/Cosy Bear Club/Cream/Paris/Brown/Soho/Light green/Horses/White/La Panthère - 1
    • Printed crew-neck sweatshirt - Light blue/New York '92/Yellow/Athlétisme/Blue/Cosy Bear Club/Cream/Paris/Brown/Soho/Light green/Horses/White/La Panthère - 2
    New Price

    Printed crew-neck sweatshirt

    S$ 24.90

    • 3-pack brushed-inside sweatshirts - Pink/Hearts/Pink/Spotted/Mint green/Light purple/Pink/Light beige/Hearts/Light pink/Light beige/Brown/White/Pink - 1
    • 3-pack brushed-inside sweatshirts - Pink/Hearts/Pink/Spotted/Mint green/Light purple/Pink/Light beige/Hearts/Light pink/Light beige/Brown/White/Pink - 2
    New Price

    3-pack brushed-inside sweatshirts

    S$ 49.90

    Member price:S$ 29.90