Never not know what to wear.

Imagine having your own personal stylist, curating outfits for your shape, style and spend. That’s Sorted by H&M. Here’s how it’ll transform how you shop and dress.

- Tell your stylist what you like (and what you don’t).

- Let the powerful Sorted algorithms curate tailormade looks from the entire H&M Man collection. Each one created to suit you.

- The more you use the app, the smarter the AI gets. So your recommendations keep improving – along with your style.

- The intelligent is artificial but your Sorted stylist is reassuringly real. Message yours for expert advice any time you need it.

- Sign up today and get 15% off your first in-app purchase.