H&M Move signs soccer legend Nadia Nadim

H&M Move signs women’s soccer legend Nadia Nadim to play alongside Zlatan Ibrahimović

In the latest transfer news, H&M Move has signed one of women soccer's best players, Nadia Nadim. Her career is an inspiring story that started when she was forced to flee Afghanistan as a child. While moving from refugee status to international soccer star with more than 100 matches for the Danish national team, Nadia learned nine languages and became a Doctor of Medicine. 

Today, Nadia plays professional soccer for Racing Louisville FC in the United States National Women's Soccer League. She has also represented Manchester City and Paris Saint-Germain, where she won league titles. Nothing has stopped Nadia from moving as she hopes to enable the next generation of talent to follow in her footsteps.  

"I want to help inspire kids, and especially young girls, to want to play. That’s why I signed for H&M Move; I personally believe in their mission," says Nadia.  

Welcoming Nadia to the H&M Move team is fellow soccer legend Zlatan Ibrahimović.   

In her first cap for H&M Move, Nadia takes part in a one-on-one battle with Zlatan, but not all is as it seems. The two soccer players take part in a fierce but fun competition, both moving in a way the world has never seen before, with all the action reported by guest soccer commentator Guy Mowbray. This incredible duo embodies the brand spirit of However You Move, but in the end only one can emerge victorious. Who will it be?  

*To find out, watch the video here* 

Nadia and Zlatan are both seen in H&M Move’s new seamless collection, which features body-enhancing structures for a more powerful touch. Nadia is wearing a seamless jumpsuit with an expressive knit structure, empowering her to move effortlessly, while Zlatan layers up in a seamless jersey and men’s tights.   

So, what was it like for Nadia to play alongside Zlatan, another soccer legend?  

"Zlatan was super fun. I look forward to a rematch maybe — plus us getting the whole world moving," says Nadia. 

This sentiment is echoed by Diana Amini, who leads the new H&M Move Community Program. She says: "We are excited to welcome Nadia on our mission to showcase the many benefits movement brings to an individual, community or team. Movement has the ability to unite people and communities and also creates the opportunity for unexpected connections and collaborations, such as Zlatan and Nadia joining forces."   

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