Question 1

Visual search

Accepted Answer

See something you like? Use Visual Search in the H&M app to explore what we have to offer by using your own photos. It recognizes patterns, colors, items, and gives you a list of matching or similar items in stock!  HOW TO VISUAL SEARCH:1. Open the H&M app on your smartphone2. Tap the camera icon on the top right corner3. Snap or upload a photo from your library4. Crop the image if you want to set focus on a specific area5. Tap search to upload your photo6. View a list of similar or matching items in stock at hm.com7. Filter or sort to refine your search result  Download H&M app (iOS)Download H&M app (Android)

Question 2

Scan

Accepted Answer

Find an item by scanning the barcode with our ‘Scan’ featureHOW TO SCAN1. Open the H&M app on your smartphone2. Tap the scan icon (barcode) on the top right corner3. Direct your smartphone towards the price tag of the item you want to know more about4. To scan the item, make sure to fit the barcode in the frame5. The product page will appear if the scanned item is available at hm.com6. If available, you can buy the item online or check if it’s available in any of our stores by using the “Find in store” feature. 7. If the item is unavailable online, you will receive a notification on your screen  Download H&M app (iOS)Download H&M app (Android)

Question 3

Find in store

Accepted Answer

Check store availability near you with our ‘Find in-store’ featureHOW TO USE FIND IN-STORE:1. Open the H&M app on your smartphone or visit hm.com on any device2. Navigate to the item of interest3. Locate “Find in-store” on the product page:“Find in-store” is located below the color swatch (Please note, if the item is sold out in store or only available online, the Find in-store button will be greyed out).4. Select “Find in-store”5. Search by text or map to check the items store availability in a specific area, city or store.6. View a list or map view of all the stores that have the item in stock. Here you’ll also see which sizes that are available in each store, as well as the opening hours and address.Please note that items can sell out quickly and the stock inventory is just an estimate.  Please visit the store to know for sure.

Shopping in stores

Store Locator

Locate garments

Support in store